News
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MRF’s MAPS on track
The Marketing Research Foundation’s (MRF) release of data for the April 2021 to March 2022 MAPS fieldwork period will be released at the beginning of September 2022. ‘We’re pleased to […]
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Make a great first impression with an easy-to-navigate website
By Desirée Gullan, Executive Creative Director and co-founder of G&G Digital An online presence is essential for all businesses, no matter the industry. However, being online doesn’t mean anything if […]
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Print Media legend joins the Vicinity Media team
Vicinity Media today announced that Olav “Ollie” Westphal has joined South Africa’s leading location data and technology company as Head of Retail. Ollie brings with him a 25-year track record […]
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PRC announces the new reading currency READ2021
The Publisher Research Council (PRC) has announced their new readership currency READ2021 (REader Audience Data) release – bringing a seismic change to current research methodology, moving away from a single […]
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Tractor Outdoor opens its DOOH network to SA’s communities
Leading independent media owner Tractor Outdoor has launched a new initiative to support South Africa’s communities; a local events platform that will allow schools, charities, churches and other community organisations […]
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Decluttered marketing that delivers data-driven experiences
By Moagi Bodibe, Marketing Services and Transformation Lead for Accenture Song, Africa The fact that 57% of marketing executives admit they often don’t have the data to understand customers or […]
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Nielsen advances and brings scale for the digital measurement of the open web in South Africa
Following the successful launch in twelve markets since the beginning of 2022, Nielsen continues the rollout of its enhanced Nielsen Identity System for Digital Ad Ratings. South Africa, Philippines, Singapore, […]
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Viasen Soobramoney appointed as Independent Media’s Internal Press Ombudsman
Independent Media has appointed award-winning journalist, Viasen Soobramoney as its new internal press ombudsman. Soobramoney takes over from Yogas Nair who has moved to take up the position of Executive: […]
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The Annual W-Suite Summit redefines the “Era of The Empowered Woman”
The annual W-Suite Summit is set to take place this Women’s month at the Johannesburg Stock Exchange in Sandton. The W-Suite platform was founded as a means for advocacy, dialogue, […]
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The consumer landscape of Generation Z: Convenience, mobile-first and inclusivity
Today’s purchasing power resides with Generation Z. However, the expectations of this generation are great. This generation has a distinct perspective on shopping, and brands must now earn a customer’s […]
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Thandekile Mosepele appointed as GM Operations: Field Force
Field Force, a division of the Provantage Media Group (PMG), is pleased to announce the promotion of Thandekile as General Manger. She joined PMG in 2015 as Regional Manager Gauteng […]
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SCA decision on Advertising Regulatory Board’s powers a victory for brand owners and consumers
By Lerato Niklaas, Candidate Attorney & Bernadette Versfeld, Partner from Webber Wentzel A recent ruling of the SCA has upheld the Advertising Regulatory Board (ARB)’s power to make rulings on […]
As artificial intelligence reshapes industries across the world, a recent World Economic Forum article highlights Advertisers are planning TV for a consumer that no longer exists
By Leslie Adams, Sales Director at Reach Africa Switch on the TV at home and Is African creativity the world’s most undervalued asset?
By Anthea Whitehead, Cape Town Campus Manager at AAA School of Advertising Africa does not BOO! Campus Media generates more than R25 million in alternative income for partner South African universities
A commercially proven partnership model developed by Campus Media, a South African business operating at Africa’s leading communications association announces landmark AU partnership for its 2026 Africa conference
The International Association of Business Communicators Africa Region (IABC Africa), Africa’s leading business communication association, Why great ideas don’t necessarily translate into great businesses
Entrepreneurs often believe that success starts with a great idea. It doesn’t. Ideas are plentiful. Basetsana Kumalo, Bryan Habana and more to speak at the MANCOSA Jacaranda FM Business Breakfast
Some of South Africa’s most respected business leaders, entrepreneurs and high-performance achievers will take to “This is madness”: The honest strategy behind Distrikt 9’s partnership with the Loeries
It’s a complex time to be in the creative business. So when independent creative agency The MediaShop strengthens leadership team
The MediaShop has announced the promotion of Jedd Cokayne from Business Unit Head to Deputy Uniting for purposeful action to alleviate homelessness in Johannesburg
