News
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Panda appoints Tribeca as its strategic communications partner
Panda, a free-to-download app that provides access to affordable mental health and wellness support, has appointed Tribeca Public Relations (Tribeca) as its communications partner. Tapping into its proven strategic communications […]
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Top challenges in achieving consistent customer experience across franchise operations
By Liezel Jonkheid, Director of the Consumer Psychology Lab A key factor in the success of franchising is its process model, which defines how the operation works. Each franchise operates […]
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Audio ads deliver publishers a 25% revenue increase, without disrupting user experiences
Advertisers across sectors have seen a positive return on their audio advertising investment placed on web, mobile and other online content. ‘With such high listen-through rates, it is no surprise […]
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SodaStream unveils its new 360° repositioning
Following its digital transformation and consumer centric strategy launched three years ago, SodaStream, the world’s leading sparkling water brand, is tapping into its consumers’ growing interest in design, innovation, mixology […]
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The Metaverse: Advertising and the future of marketing
By Isabel Smit, Implementation Planner at The MediaShop The Metaverse is here, but only in its infancy. Many of us may think of the Metaverse as that virtual world we’ll […]
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Why South African businesses going paperless can do more harm than good
By Jane Molony, executive director of the Paper Manufacturers Association of South Africa (PAMSA) With South Africa celebrating Arbor Month in September, it is a good time to appreciate the […]
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An intersectional approach to unfair discrimination based on pregnancy
By Nivaani Moodley (Partner), Joani van Vuuren (Senior Associate) & Jamie Jacobs (Associate) at Webber Wentzel Unfair discrimination on the grounds of pregnancy is prohibited under South African law. Despite […]
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DUO Marketing + Communications joins global Public Relations and Communications Association
DUO Marketing + Communications, a specialist provider of public relations and digital marketing solutions to business-to-business (B2B) technology companies in Africa, has announced that it has registered as a member […]
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Make a difference where you work, live, learn or play
‘South Africa is facing a waste crisis, but every citizen can make a difference to reduce the amount of waste that pollutes our environment or ends up in landfill.’ This […]
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Four strategic business partnerships that have helped grow these businesses
Partnerships have helped to fuel the growth of some of the world’s biggest companies. Coca Cola became what it is today by partnering with bottlers and manufacturers. By ensuring neighbourhood […]
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With change comes more refined results
By Trish Guilford, General Manager OMC (Out of Home Measurement Council) With change comes uncertainty and we all know that nobody likes nor adapts to change all that easily. The […]
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Clean-Up and Recycle Week – Recycling takes rubbish from trash to treasure
In honour of Clean-Up and Recycle Week 2022, Fibre Circle, the producer responsibility organisation for the paper and paper packaging sector, calls on businesses and consumers to practice better separation […]
Heinz is bringing more than 150 years of heritage to South Africa with a Heinz Before you rewrite the strategy, check whether execution is the real problem
By James Hughes, Business Coach at Grow Leaders are often too quick to blame the Provantage changes the question with Programmatic-Enabled Digital Place-Based Networks
Provantage’s launch of programmatic buying on Mall TV, the first of its Digital Place-Based Networks Why TVCs still matter in a hyper-digital world
In a world of scrolling feeds, six-second videos, personalised algorithms and audiences moving constantly between Menlyn Park Shopping Centre takes home 14 awards at 2026 SACSC Footprint Marketing Awards
Menlyn Park Shopping Centre has taken home 14 awards – including one Gold, nine Silver Why Kaya 959 backs the case for continued marketing investment
Every recession produces the same instinct: when budgets tighten, marketing is the first line cut. The real test of agentic AI is accountability, not autonomy
By Nicol Germishuis, vCIO at IPT When businesses talk to me about agentic AI, the Navigating the intersection of sanctions and international arbitration
By Trevor Versfeld (partner), Chandni Gopal (partner) and Katy Hindle (consultant) at Webber Wentzel It Employee engagement runs on an emotional contract
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Every employee signs a formal Why businesses must shift focus from printer price to total cost of ownership
