News

  • Differentiation is dead – “Be undefined”

    The Foschini Group’s (TFG) leading denim brand, Relay Jeans, has launched a new and exciting instore and digital campaign, dubbed Be Undefined. The campaign, which it conceptualised and executed with […]

  • Driving marketing with AI

    With global revenues from artificial intelligence (AI) software expected to top $62 billion by the end of this year, companies across industry sectors are finding increasingly innovative use cases for […]

  • Deezer launches a poster campaign that can be listened

    Deezer, the global music streaming service, is rolling out a new brand territory through a 360° campaign by Buzzman to install its new signature “The Power of Music”. Launched on […]

  • Brand Inc. appoints new Head of Sponsorships

    Brand Inc., the creative sponsorship strategy and implementation agency within the HaveYouHeard Group of specialist creative communications businesses, has appointed Izak van der Walt as its Head of Sponsorships. Before […]

  • Nicole Capper joins Humanz as VP of Sales for Africa

    Pharmacist, Communications and Marketing Strategist and public figure, Nicole Capper, has joined Humanz South Africa as its Vice President of Sales for the African market. Capper will be responsible for […]

  • B-BBEE Commission releases 2021 national status and trends report

    By Safiyya Patel, Partner & Tebogo Moloko, Senior Associate from Webber Wentzel The Broad-Based Black Economic Empowerment Commission (B-BBEE Commission) has released its annual broad-based black economic empowerment (B-BBEE) trends […]

  • As disruption persists, digital investment will drive efficiency and profitability

    By Zuko Mdwaba, Area Vice President, Salesforce South Africa  Unprecedented headwinds over the past two years – pandemic, war, labour and supply chain challenges, and inflation – are making it […]

  • The state of media inflation in South Africa

    Inflation around the world is a hot topic as many countries struggle with increases in inflation on consumer goods. This has put a spotlight onto the “cost of living” topic […]

  • Don’t miss the window of opportunity that opens before your customer knows they’re ready to buy from you

    By Grant Lapping, Digital Executive at +OneX We operate in a cluttered media environment, where advertisers and programmatic platforms have turned targeted advertising into a science. In this competitive world, […]

  • MRF’s MAPS on track

    The Marketing Research Foundation’s (MRF) release of data for the April 2021 to March 2022 MAPS fieldwork period will be released at the beginning of September 2022. ‘We’re pleased to […]

  • Make a great first impression with an easy-to-navigate website

    By Desirée Gullan, Executive Creative Director and co-founder of G&G Digital An online presence is essential for all businesses, no matter the industry. However, being online doesn’t mean anything if […]

  • Print Media legend joins the Vicinity Media team

    Vicinity Media today announced that Olav “Ollie” Westphal has joined South Africa’s leading location data and technology company as Head of Retail. Ollie brings with him a 25-year track record […]

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