News
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InMobi expands partnership with Microsoft Advertising into South Africa
InMobi, a leading provider of content, marketing and monetisation technologies that help businesses fuel growth, announced an expansion of its partnership with Microsoft Advertising to support enterprise and strategic advertisers […]
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Yena Ngidi takes on role of Kyocera Hardware Product Manager
Kyocera Document Solutions South Africa has appointed Yena Ngidi to the position of Hardware Product Manager. Ngidi was previously at ICT distribution company Pinnacle, where he was the senior SADC […]
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Salesforce expands social commerce offerings, connecting merchants with TikTok
Salesforce is partnering with TikTok to make it easier for Commerce Cloud merchants to engage with the TikTok community, including advertising to users and making their products more discoverable. This […]
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MAPS, even more data – all in one place
The Marketing Research Foundation (MRF) recently presented the latest Marketing All Product Survey (MAPS) to its subscribers and the media. This release comprised the first full calendar year, January 2021 […]
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How the brands we love use data to be better
By Laurette Coetzee, Business Development Manager at AfriGIS We’re so accustomed to using apps like Waze, Google Maps and Maps in our everyday lives by now that we barely even […]
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Need for speed: Tractor Outdoor partners with MCSA to return missing children to their homes
Nelson Mandela once famously said that, ‘There can be no keener revelation of a society’s soul than the way in which it treats its children.’ Cut to 2022: at least […]
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Study shows campaign performance and measurement is driving increased use of QR codes in Digital Out of Home (DOOH) advertising
New research from Alfi, an AI enterprise SaaS advertising platform, shows senior advertising executives are forecasting strong growth in the use of QR codes in Digital Out of Home (DOOH) […]
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Content development in precision marketing
The notorious line ‘Build it, and they will come,’ is a utopian notion, but it does not apply to content development in precision marketing. In today’s world, simply publishing content […]
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You better mean it when you say, ‘I’m out’
By Lizle Louw, Partner & Amy King, Knowledge Lawyer at Webber Wentzel Reading like Shakespeare’s “The Comedy of Errors”, a recent Labour Court judgment wades through muddied water to reiterate […]
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The Great Resignation sees South African BPO providers stepping in to fill the gap
The Great Resignation has seen more than 4.53 million Americans leave their jobs as at the end of November 2021 according to a JOLTS report. While many factors are driving […]
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Five tips for working smarter as a company
Back in 2007, Michael Hammer, the father of the process-centred organisation, wrote in the Harvard Business Review that, ‘Few executives question the idea that by redesigning business processes – work […]
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Relevance is crucial to success in advertising
With the upsurge of global brands entering the South African market, and vying for prime marketing space with local competitors, the advertising industry looks to grow upwards of R 48 […]
As artificial intelligence reshapes industries across the world, a recent World Economic Forum article highlights Advertisers are planning TV for a consumer that no longer exists
By Leslie Adams, Sales Director at Reach Africa Switch on the TV at home and Is African creativity the world’s most undervalued asset?
By Anthea Whitehead, Cape Town Campus Manager at AAA School of Advertising Africa does not BOO! Campus Media generates more than R25 million in alternative income for partner South African universities
A commercially proven partnership model developed by Campus Media, a South African business operating at Africa’s leading communications association announces landmark AU partnership for its 2026 Africa conference
The International Association of Business Communicators Africa Region (IABC Africa), Africa’s leading business communication association, Why great ideas don’t necessarily translate into great businesses
Entrepreneurs often believe that success starts with a great idea. It doesn’t. Ideas are plentiful. Basetsana Kumalo, Bryan Habana and more to speak at the MANCOSA Jacaranda FM Business Breakfast
Some of South Africa’s most respected business leaders, entrepreneurs and high-performance achievers will take to “This is madness”: The honest strategy behind Distrikt 9’s partnership with the Loeries
It’s a complex time to be in the creative business. So when independent creative agency The MediaShop strengthens leadership team
The MediaShop has announced the promotion of Jedd Cokayne from Business Unit Head to Deputy Uniting for purposeful action to alleviate homelessness in Johannesburg
