News
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Africa’s entertainment and media industry expected to outpace global growth in the next five years
Entertainment & Media (E&M) markets across South Africa, Nigeria and Kenya are showing resilience against a backdrop of global macroeconomic instability, with all three leading African markets seeing revenue growth […]
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FCB Africa appoints Thumiso Masoha as Chief Experience Officer to drive growth and innovation
FCB Africa announced the appointment of Thumiso Masoha as its new Chief Experience Officer, effective 1 February 2025. This strategic leadership move underscores the agency’s commitment to facilitating world-class client […]
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Announcing the Press Council’s new Executive Director
Prominent journalist and media freedom advocate, Phathiswa Magopeni has been appointed Executive Director of the Press Council of South Africa (PCSA) replacing Latiefa Mobara, who has resigned after over a […]
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A feast of networking is on the menu at IMM Institute Gala Dinner
The IMM Institute will host its annual Gala Dinner at which it will present its esteemed IMM Excellence Awards on 7 March 2025. The dinner will not only honour those […]
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Beyond TV: How digital campaigns build awareness in a multi-screen world
By Madelene Cronje, digital campaign lead at midnight When we talk to our clients, we don’t need to do much to convince them about the enormous value of digital as […]
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Nurturing intrinsic motivation in an extrinsic world
By Andrew Solomon, Client Strategy Director and Lianne Booth, Strategic Project Director at Achievement Awards Group Motivation is a driving force behind employee behaviour, productivity and satisfaction. When designing an […]
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How predictive personalisation is transforming digital marketing in 2025
As the digital marketing landscape continues to evolve at a breakneck pace, one trend set to take centre stage in 2025 is predictive personalisation. Tyrell Stevens, Media & Social Media […]
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Staying relevant in communication: A guide to master a diverse range of skills
By Wilmarie Brits, Public Relations Account Manager at Edge Communications The world of communication is evolving at a remarkable pace. Once dominated by press releases, media briefings and traditional advertising, […]
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How hyper-local stations are transforming the media landscape
By Nozipho Dlamini, Analytics and Insights Strategist at Mediamark Community radio, once viewed as the underdog of the media landscape, has emerged as a significant player over the last five […]
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New AI tool generates accurate images of South Africans
Frustrated with AI image generator tools that have a Western and American bias in their training and struggle to produce authentic images of South African people, creative agency VML South […]
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6 Key trends shaping digital marketing in SA in 2025
As South Africa stands at the crossroads of digital transformation, the marketing landscape is undergoing a seismic shift. For businesses and brands to remain relevant and reap the rewards of […]
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Red Ribbon boosts B2B tech division
Red Ribbon Communications ushers in 2025 with the strategic appointment of Tayla-Jade Coenraad to its B2B tech division, boosting the already long list of iconic brands that have seen the […]