News

  • Rage against the machine or embrace it

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    As digital and AI customer service channels become more sophisticated, widely used and accepted in contact centres, questions increasingly arise around whether machines will replace the human contact centre agent, […]

  • Mentorship: Helping women getting a foot in the door of outdoor

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    By Lizelle Mc Connell, Sales Director at Tractor Outdoor A few years ago, I started having more conversations about how we, the Out of Home (OOH) media sector, could start […]

  • Are we losing the plot when it comes to customer service?

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    By Liezel Jonkheid, Director of the Consumer Psychology Lab The state of customer service is even worse than pre-Covid. That seems to be my experience, along with most people that […]

  • Differentiation is dead – “Be undefined”

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    The Foschini Group’s (TFG) leading denim brand, Relay Jeans, has launched a new and exciting instore and digital campaign, dubbed Be Undefined. The campaign, which it conceptualised and executed with […]

  • Driving marketing with AI

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    With global revenues from artificial intelligence (AI) software expected to top $62 billion by the end of this year, companies across industry sectors are finding increasingly innovative use cases for […]

  • Deezer launches a poster campaign that can be listened

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    Deezer, the global music streaming service, is rolling out a new brand territory through a 360° campaign by Buzzman to install its new signature “The Power of Music”. Launched on […]

  • Brand Inc. appoints new Head of Sponsorships

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    Brand Inc., the creative sponsorship strategy and implementation agency within the HaveYouHeard Group of specialist creative communications businesses, has appointed Izak van der Walt as its Head of Sponsorships. Before […]

  • Nicole Capper joins Humanz as VP of Sales for Africa

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    Pharmacist, Communications and Marketing Strategist and public figure, Nicole Capper, has joined Humanz South Africa as its Vice President of Sales for the African market. Capper will be responsible for […]

  • B-BBEE Commission releases 2021 national status and trends report

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    By Safiyya Patel, Partner & Tebogo Moloko, Senior Associate from Webber Wentzel The Broad-Based Black Economic Empowerment Commission (B-BBEE Commission) has released its annual broad-based black economic empowerment (B-BBEE) trends […]

  • As disruption persists, digital investment will drive efficiency and profitability

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    By Zuko Mdwaba, Area Vice President, Salesforce South Africa  Unprecedented headwinds over the past two years – pandemic, war, labour and supply chain challenges, and inflation – are making it […]

  • The state of media inflation in South Africa

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    Inflation around the world is a hot topic as many countries struggle with increases in inflation on consumer goods. This has put a spotlight onto the “cost of living” topic […]

  • Don’t miss the window of opportunity that opens before your customer knows they’re ready to buy from you

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    By Grant Lapping, Digital Executive at +OneX We operate in a cluttered media environment, where advertisers and programmatic platforms have turned targeted advertising into a science. In this competitive world, […]

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