News
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How can brands use impact games to foster loyalty and trust?
By Lebo Lekoma, Head of Client Service at Sea Monster South Africa It’s critical that brands and businesses do everything in their power to encourage and reward loyalty among their […]
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What does the IDEAL customer look like from an organisation’s perspective?
By Brent Haumann, Managing Director at Tilte Not all customers are created equal. Some customers are more loyal, spend more, cost less and are active advocates for the companies whose […]
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Primedia Malls increases Digital Impact holding across South Africa
With a combined total of 267 digital advertising screens across 7 Provinces nationally, and an astounding 759 square meters of Digital Impact assets in 14 shopping malls across key metropolitan […]
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Zoho introduces Team Pipelines in Bigin, redefining the Small Business CRM Market
Zoho Corporation, a leading global technology company, has unveiled the latest version of Bigin, the company’s CRM solution for small businesses. As the preferred CRM solution for small businesses, Bigin […]
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INURU stuns with futuristic organic LED packaging
After pioneering practical and transformative light technology for some of the most impressive packaging experiences of the past decade, INURU has brought its innovations to the entire world. The German […]
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Winning against all SME odds: 555 Media Hub celebrates its 5th Anniversary
5 years ago, Soweto native, Nhlanhla Nobanda, set out to turn a fanciful dream into reality. Leaving a ten year career behind, he took the proverbial plunge and formed 555 […]
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TBWA\SA boasts a successful data and insights internship programme
Staying ahead of the digital curve means ensuring talent keeps up with the demands of the modern-day workplace such as requirements for data and digital analytical ability. As a brand […]
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SME Launchpad to offer free outdoor advertising to small businesses
Tractor Media Holdings, one of South Africa’s leading independent media owners, is allowing entrepreneurs and small medium enterprises (SMEs) the opportunity to promote their businesses through its nationwide network of […]
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Sanlam pushes boundaries with new financial education campaign
The Sanlam Group is pushing the boundaries of financial education with a ground-breaking campaign. LI:FE of Confidence tells the story of Zesande, a digital avatar who lives out her entire […]
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FCB Africa appoints Jacquie Mullany as ECD to head-up Cape Town Office
FCB Africa is delighted to announce the appointment of Jacquie Mullany as its new Executive Creative Director. Jacquie, a specialist in digital with experience in writing and art direction, brings […]
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Digital Out of Home Advertising – The answer to a cookieless future?
Google’s announcement that third-party cookies will be phased out in 2023 has left many brands at a loose end. As no alternative identifiers to track individuals will be implemented in […]
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Euromonitor reveals Top 10 global consumer trends in 2023
Global market research company, Euromonitor International, has released its landmark “Top 10 Global Consumer Trends 2023” report, which aims to help organisations stay ahead of disruption, predict consumer shopping motivations […]
Heinz is bringing more than 150 years of heritage to South Africa with a Heinz Before you rewrite the strategy, check whether execution is the real problem
By James Hughes, Business Coach at Grow Leaders are often too quick to blame the Provantage changes the question with Programmatic-Enabled Digital Place-Based Networks
Provantage’s launch of programmatic buying on Mall TV, the first of its Digital Place-Based Networks Why TVCs still matter in a hyper-digital world
In a world of scrolling feeds, six-second videos, personalised algorithms and audiences moving constantly between Menlyn Park Shopping Centre takes home 14 awards at 2026 SACSC Footprint Marketing Awards
Menlyn Park Shopping Centre has taken home 14 awards – including one Gold, nine Silver Why Kaya 959 backs the case for continued marketing investment
Every recession produces the same instinct: when budgets tighten, marketing is the first line cut. The real test of agentic AI is accountability, not autonomy
By Nicol Germishuis, vCIO at IPT When businesses talk to me about agentic AI, the Navigating the intersection of sanctions and international arbitration
By Trevor Versfeld (partner), Chandni Gopal (partner) and Katy Hindle (consultant) at Webber Wentzel It Employee engagement runs on an emotional contract
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Every employee signs a formal Why businesses must shift focus from printer price to total cost of ownership
