News
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Primedia Outdoor launches 2 new food gardens in support of World Food Day
In support of World Food Day, which took place last month and the #LeaveNoOneBehind theme, Primedia Outdoor in partnership with Food & Trees for Africa (FTFA) and local municipalities have […]
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Are Chief Marketing Officers battling with attribution models?
By Glenn Gillis, CEO at Sea Monster ‘Half the money I spend on advertising is wasted; the trouble is I don’t know which half.’ The famous saying by successful US […]
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African mobile operators can emerge as digital marketing leaders
Upstream, the global mobile marketing technology specialist has announced that it will be attending this year’s AfricaCom event, on 8-10 November in Cape Town, to highlight the power of its mobile […]
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Unlock the full power of machine learning for your campaigns
By Carli Gey van Pittius, Head of Digital Media at +OneX Smart bidding on programmatic platforms such as Google and the Meta apps (Facebook, Instagram and WhatsApp) has come a […]
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Black-owned private equity and venture capital firm acquires stake in Tractor Media Holdings
Black-owned private equity and venture capital firm Hlayisani Capital has acquired a minority stake in Tractor Media Holdings, one of South Africa’s leading digital outdoor media owners. These funds will […]
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Announcing expanded offering Striata South Africa rebrands to Tilte
Founded in a suburban Johannesburg garage in 1999, Striata rapidly grew to become a leader in the digital customer communications space. As technology has accelerated, however, so have the expectations […]
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Evolving and growing together is key to a thriving OOH industry
By Lizelle Mc Connell, Sales Director at Tractor Outdoor Iconic South African brands Simba and KFC recently launched a campaign that saw the snack food company team up with the […]
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OLIVER to invest over R2-million in upskilling talent in 3 years
Inside digital agency, OLIVER, is set to invest over R2-million in upskilling local talent within the next three years. This follows a successful sponsored learnership partnership with Red and Yellow […]
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Primedia Outdoor extends advertisers reach with three new roadside LED billboards
With an astonishing 1 230 square meters of roadside digital out-of-home (DOOH) in South Africa already, Primedia Outdoor is elated to unveil three new roadside LED billboards across Gauteng and […]
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Fusion22 to be launched tomorrow
The most comprehensive media study ever produced in South Africa will be launched tomorrow. The Broadcast Research Council of South Africa (BRC), Publisher Research Council of South Africa (PRC) and […]
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Loadshedding – what should employers know?
By Jacques Van Wyk, Director and Michiel Heyns, Senior Associate at Werksmans Attorneys The recent announcement of the resumption of loadshedding throughout the country may have severe implications for business […]
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Hook, Line & Sinker plugs an additional CBI-electric brand
CBI-electric: low voltage has renewed its 12-month media and marketing retainer with integrated PR and Marketing agency, Hook, Line & Sinker (HLS). Success of the agency’s robust phase 1 marketing […]
As artificial intelligence reshapes industries across the world, a recent World Economic Forum article highlights Advertisers are planning TV for a consumer that no longer exists
By Leslie Adams, Sales Director at Reach Africa Switch on the TV at home and Is African creativity the world’s most undervalued asset?
By Anthea Whitehead, Cape Town Campus Manager at AAA School of Advertising Africa does not BOO! Campus Media generates more than R25 million in alternative income for partner South African universities
A commercially proven partnership model developed by Campus Media, a South African business operating at Africa’s leading communications association announces landmark AU partnership for its 2026 Africa conference
The International Association of Business Communicators Africa Region (IABC Africa), Africa’s leading business communication association, Why great ideas don’t necessarily translate into great businesses
Entrepreneurs often believe that success starts with a great idea. It doesn’t. Ideas are plentiful. Basetsana Kumalo, Bryan Habana and more to speak at the MANCOSA Jacaranda FM Business Breakfast
Some of South Africa’s most respected business leaders, entrepreneurs and high-performance achievers will take to “This is madness”: The honest strategy behind Distrikt 9’s partnership with the Loeries
It’s a complex time to be in the creative business. So when independent creative agency The MediaShop strengthens leadership team
The MediaShop has announced the promotion of Jedd Cokayne from Business Unit Head to Deputy Uniting for purposeful action to alleviate homelessness in Johannesburg
