News

  • The spirit of collaboration continues to keep Play Your Part alive

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    It has been over a decade since the establishment of Brand South Africa’s Play Your Part initiative andit is stronger than ever. Since its inception, Play Your Part has been […]

  • American Express and Nedbank launch new graphic arts challenge

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    American Express has launched an exciting initiative for graphic artists, illustrators and designers in South Africa, run and organised by Nedbank, the authorised card issuer and merchant acquirer of American […]

  • Trend alerts for 2023

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    As the first two weeks of 2023 have already passed us by, it’s time to look at trends that lie before us in the year ahead. The team from The […]

  • SA’s biggest-ever digital billboard is coming – and it’s solar

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    Epic Outdoor, a niche media company specialising in the development and marketing of large-format, high-impact static and digital Out Of Home (DOOH) platforms, has announced a new digital billboard site […]

  • Designing memorable customer experiences

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    By Liezel Jonkheid, Director at The Consumer Psychology Lab There are iconic luxury brands that have mastered the art and science of designing extraordinary customer experiences. One of the best […]

  • Brand resilience: The key to business survival in 2023?

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    Resilience is increasingly recognised as a key skill for thriving in the future workplace. By extension, brand resilience is equally important in crowded marketplaces, plagued by economic headwinds. A number […]

  • 2023 Marketing trends every marketing manager needs to know

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     By Kevin Matos, Senior Customer Engagement Consultant at Decision Inc. It is no secret that businesses have had quite a challenging year amidst the current macroeconomic climate. The word of […]

  • SASKO launches its fresh new look and brand promise

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    SASKO, an iconic brand that has been touching the lives of millions of South Africans every day for over 90 years, has unveiled a fresh new look with a brand-new advertising campaign. […]

  • Zoho Corp. to open new office in Johannesburg

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    Zoho Corp., the global technology company, has announced that it will be opening a new office in Johannesburg to accommodate its growing employee base in the country and cater to […]

  • Outcome of the ACA Members meeting regarding Loeries article

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    The actions of Mr. Jarred Cinman, in his capacity as Board Director of The Association for Communication and Advertising (ACA), were deliberated and voted upon at a meeting of the […]

  • When more is less: Tackling oversaturation in the OOH industry

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    By Ben Harris, Managing Director at Tractor Outdoor Inventory oversaturation is becoming a very real problem for the out of home (OOH) media industry. We’re running out of space for […]

  • When the growing gets tough, become life-centric

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    By Haydn Townsend, Africa Lead for Accenture Song in Africa Many are turning to technology in the hopes that a new digital approach will reshape their operations and keep them […]

NEWS