News
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Does advertising of major sport events really pay off?
By Dashni Vilakazi, Managing Director at The MediaShop Johannesburg No matter how a brand or advertiser looks at sport sponsorship – and of this there is no debate – it […]
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10 Key concepts to overcome change fatigue and create a winning working environment
By Rochelle Roos – Coach, trainer and co-founder of We Do Change The truth is that fatigue is a very common feeling for most of us, as we deal with […]
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The lines between digital and TV are blurring — and in time, they’ll disappear
By Grant Lapping, Digital Executive at new-age systems and solutions integrator, +OneX When I embarked on my digital career in 2005, digital ad spending accounted for less than 5% of […]
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Profit with purpose underpinned by strong sustainability strategy and ethos
By Tim Edmunds and Chris Hewitt joint Managing Directors at H+A. Fires swept through Europe this summer season, setting records for wildfire destruction; the United Kingdom recorded the highest temperatures […]
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Sunny* Futures launches on-demand strategy product to challenge time-based billing
Time is a precious resource. We only have a finite amount of it to utilise each day, but what one does with it, and how we can use it to […]
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You can turn your most disengaged customer into your most loyal advocate: here’s how
By Brent Haumann, Managing Director at Tilte We live in a time when it’s more difficult than ever to hold a customer’s attention. At any given time, after all, most […]
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Corporate philanthropy to sustain microenterprises
Paying kindness forward can reap great rewards for everyone involved in the process as it perpetuates a cycle of positive behaviour. In most well-established businesses this type of behaviour occurs […]
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Five considerations when undertaking an internship
By Anne-Marie Pretorius, managing director at Bizmod Consulting In South Africa youth unemployment remains the highest in the world, unrivalled at a staggering 63,9% in the age group 15-24 and […]
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aHead PR shares in “Great Moments at their Greatest”
aHead PR was awarded the PR and publicity account for Ster-Kinekor Theatres. The contract is in place for a year, and aHead PR is partnering with the company to deliver […]
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FCB Joburg and HelloFCB+ merge under one brand, FCB
Nahana Communications agencies, FCB Joburg and the Cape Town based HelloFCB+, are to form one agency united under a single brand, FCB. The two offices come together to create a borderless, full-service communications […]
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Travel is back – with brands advertising at airports benefiting
Travel is back on the agenda for many and this is good news for advertisers looking to attract customers at airports and keep them engaged. Brands that dominated the airport […]
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Matrix Group launches a content and culture vertical
The Matrix Communications Group (Matrix Group) concluded a deal with Podium Agency (Podium) to join its portfolio of agencies to spearhead the creation, development and production of culturally appropriate and […]
As artificial intelligence reshapes industries across the world, a recent World Economic Forum article highlights Advertisers are planning TV for a consumer that no longer exists
By Leslie Adams, Sales Director at Reach Africa Switch on the TV at home and Is African creativity the world’s most undervalued asset?
By Anthea Whitehead, Cape Town Campus Manager at AAA School of Advertising Africa does not BOO! Campus Media generates more than R25 million in alternative income for partner South African universities
A commercially proven partnership model developed by Campus Media, a South African business operating at Africa’s leading communications association announces landmark AU partnership for its 2026 Africa conference
The International Association of Business Communicators Africa Region (IABC Africa), Africa’s leading business communication association, Why great ideas don’t necessarily translate into great businesses
Entrepreneurs often believe that success starts with a great idea. It doesn’t. Ideas are plentiful. Basetsana Kumalo, Bryan Habana and more to speak at the MANCOSA Jacaranda FM Business Breakfast
Some of South Africa’s most respected business leaders, entrepreneurs and high-performance achievers will take to “This is madness”: The honest strategy behind Distrikt 9’s partnership with the Loeries
It’s a complex time to be in the creative business. So when independent creative agency The MediaShop strengthens leadership team
The MediaShop has announced the promotion of Jedd Cokayne from Business Unit Head to Deputy Uniting for purposeful action to alleviate homelessness in Johannesburg
