News
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Brands must look to measurable gamification to reward their most engaged customers
By Lebo Lekoma, Head of Client Services at Sea Monster As customer expectations continue to evolve rapidly, driven by digitalisation and changing needs, brands need to find new and exciting […]
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702 Weekend Breakfast with Gugs Mhlungu
702, one of South Africa’s leading radio stations, is pleased to announce that Gugu Mhlungu will be taking over as the host of the weekend breakfast show. Gugu, who is […]
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Learning agility – the science behind knowing what to do, when you don’t know what to do
By Dr. Eric Albertini of the Future Fit Academy Managers find themselves leading multi-generational and multi-cultural workforce teams, with people scattered across the world, demanding loads of agility and flexibility […]
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5 ways AI is helping people, businesses and governments to become more sustainable
AI is a transformational technology that is already bringing meaningful and positive change to people and societies around the world. Put simply, AI is an effort to build machines that […]
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Best performance of DOOH is seeded by facts
By Jorja Wilkins, Executive for Marketing and Marketing Services at Primedia Outdoor Selecting digital out of home inventory for an out of home advertising campaign across South Africa has become […]
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How momfluencers can drive positive engagement for brands
By Cindy Laufs, founder and CEO at Hustle Media A momfluencer is a special kind of content creator who is able to juggle motherhood, create beautiful content for brands and […]
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TBWA\Hunt Lascaris sets a new course with appointment of Carl Willoughby as CCO
TBWA\Hunt Lascaris has appointed creative powerhouse, Carl Willoughby, as the Chief Creative Officer to lead the agency into its next 40 years as a leading advertising agency out of Africa. […]
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Boomtown awarded Wimpy ATL business
After an extensive pitch process, culminating in a final five agencies being shortlisted to present their strategic and creative visions for the brand, Boomtown has been awarded Wimpy’s above-the-line account. […]
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Tractor welcomes new Head of Group Marketing and Services to the team
Experienced marketer and outdoor media expert Ruchelle Mouton has been appointed the new Head of Group Marketing and Services at Tractor Media Holdings. With an MBA from the Gordon Institute […]
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Riverbed partners with the GBVF Response Fund to create positive impact
Multiple award-winning agency Riverbed, has won the GBVF Response Fund account. Monalisa Zwambila, CEO and Founder of Riverbed, says the strategic partnership with the Fund is a demonstration of the […]
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Ad Dynamo by Aleph appoints Carl Jordan Regional Sales Director, Sub Saharan Africa
Ad Dynamo by Aleph, a subsidiary of Aleph Group, Inc. has appointed Carl Jordan to the position of Regional Sales Director. Jordan will be in charge of Ad Dynamo by […]
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The importance of reverse (tech) mentorship for CEOs
By Frik van der Westhuizen, CEO at EQPlus Reverse mentorship, when a more experienced or higher-ranking individual seeks guidance and knowledge from a junior or less experienced employee, has grown […]
Heinz is bringing more than 150 years of heritage to South Africa with a Heinz Before you rewrite the strategy, check whether execution is the real problem
By James Hughes, Business Coach at Grow Leaders are often too quick to blame the Provantage changes the question with Programmatic-Enabled Digital Place-Based Networks
Provantage’s launch of programmatic buying on Mall TV, the first of its Digital Place-Based Networks Why TVCs still matter in a hyper-digital world
In a world of scrolling feeds, six-second videos, personalised algorithms and audiences moving constantly between Menlyn Park Shopping Centre takes home 14 awards at 2026 SACSC Footprint Marketing Awards
Menlyn Park Shopping Centre has taken home 14 awards – including one Gold, nine Silver Why Kaya 959 backs the case for continued marketing investment
Every recession produces the same instinct: when budgets tighten, marketing is the first line cut. The real test of agentic AI is accountability, not autonomy
By Nicol Germishuis, vCIO at IPT When businesses talk to me about agentic AI, the Navigating the intersection of sanctions and international arbitration
By Trevor Versfeld (partner), Chandni Gopal (partner) and Katy Hindle (consultant) at Webber Wentzel It Employee engagement runs on an emotional contract
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Every employee signs a formal Why businesses must shift focus from printer price to total cost of ownership
