Tag: Digital marketing
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Clockwork wins Bob Martin account
Clockwork is thrilled with its recent appointment as the digital strategic partner of Bob Martin, a pet care, food and health products company. The retainer appointment includes the strategy and […]
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Meet the South African LinkedIn member
Did you know that LinkedIn has more than 9-million South African members? 51% are based in Gauteng and that its South African members have 58% more Porsches in the home than […]
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Marketing to children in a digital world walks a fine line between ethics and opportunity
By Glenn Gillis, CEO at Sea Monster Generation Alpha has more screen exposure than any other generation before it and with the technological boom, the average toddler can work an […]
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A recipe for successful lead generation for your business
By Desirée Gullan, Co-founder and Executive Creative Director at G&G Digital Lifecycle stage. Subscriber count. Lead to Customer Rate. Sales Qualified Lead. Qualified Traffic. These are all overused digital marketing buzzwords […]
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RAPT Creative delivers successful 3-pronged influencer campaign for Beefeater
RAPT Creative has successfully delivered a 3-pronged influencer campaign for Beefeater that has resulted in the agency being tasked to re-imagine its creative and strategy to further entrench the brand […]
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InMobi expands partnership with Microsoft Advertising into South Africa
InMobi, a leading provider of content, marketing and monetisation technologies that help businesses fuel growth, announced an expansion of its partnership with Microsoft Advertising to support enterprise and strategic advertisers […]
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Musa Kalenga appointed as Group CEO for Brave Group
After a successful empowerment transaction that saw an individual agency transform into a communications group with an international footprint, the Brave Group continues to implement its business strategy of being […]
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SoulProviders Collective celebrates milestones
There are many milestones to celebrate during the month of May for creative agency SoulProviders Collective (SPC). The agency celebrates 11 years of existence; 10 (ten) years with one of […]
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Marketing Indaba back at CTICC with its LIVE in-person marketing conference
It is time for marketers to take time out and gather to re-group, re-think, strategise, learn and re-connect at this year’s in-person Marketing Indaba in Cape Town. This popular marketing […]
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SWiiTCH (WITH TWO i’s) – A partnership forged in the Metaverse
Award-winning through-the-line advertising agency Happy Friday and veteran, leading digital agency Carver Media have formed an alliance to create a “new kid” on the digital, marketing and media block. Swiitch […]
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RAPT Creative delivers 100% for Windhoek
RAPT Creative has launched a digital campaign for its client, Windhoek, that brings together three of the country’s most creative and successful young entrepreneurs to share how they experience the […]
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The era of the super-consumer: why most brands get it wrong
By Nhlanhla Nobanda, MD and Founder of 555 Media Hub An always-on, hyper-connected world is here. A network that connects people and grants them the ability to create and express […]
Heinz is bringing more than 150 years of heritage to South Africa with a Heinz Before you rewrite the strategy, check whether execution is the real problem
By James Hughes, Business Coach at Grow Leaders are often too quick to blame the Provantage changes the question with Programmatic-Enabled Digital Place-Based Networks
Provantage’s launch of programmatic buying on Mall TV, the first of its Digital Place-Based Networks Why TVCs still matter in a hyper-digital world
In a world of scrolling feeds, six-second videos, personalised algorithms and audiences moving constantly between Menlyn Park Shopping Centre takes home 14 awards at 2026 SACSC Footprint Marketing Awards
Menlyn Park Shopping Centre has taken home 14 awards – including one Gold, nine Silver Why Kaya 959 backs the case for continued marketing investment
Every recession produces the same instinct: when budgets tighten, marketing is the first line cut. The real test of agentic AI is accountability, not autonomy
By Nicol Germishuis, vCIO at IPT When businesses talk to me about agentic AI, the Navigating the intersection of sanctions and international arbitration
By Trevor Versfeld (partner), Chandni Gopal (partner) and Katy Hindle (consultant) at Webber Wentzel It Employee engagement runs on an emotional contract
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Every employee signs a formal Why businesses must shift focus from printer price to total cost of ownership
