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  • Ads24’s Content Hub offers more value to brands and readers

    By announcing the appointment of Gayle Edmunds as the head of its new Content Hub, Ads24 has fully embraced content as part of its offering to advertisers. The hub will […]

  • Sir Fruit appoints HelloFCB+

    Sir Fruit, the national juicing and distribution company well known for its quirky take on everything, has appointed HelloFCB+ as its through-the-line agency. Started in 2005, the company produces and […]

  • The road to marketing redemption is paved in data

    Presenting at the sixth episode of the IAB Series, recently appointed DQ&A Commercial Director, Roan Mackintosh, explored how to use technology to gain a competitive advantage. According to him, it’s […]

  • Ogilvy triumphs at Marketing Achievement Awards

    The inaugural Marketing Achievement Awards (MAAs) were held in a glittering ceremony at the Sun City Superbowl last week, and saw Ogilvy emerge as the most awarded agency, with a […]

  • Corporate and promotional gifts Choose wisely – it matters

    We have all been to a function or event where, upon arriving or leaving, you are presented with a goody-bag. The first thing you do is to rifle through the […]

  • The Importance of Co-ordinated CRM and Contact Centre Strategies

    Due to different owners and competing agendas, the relationship between CRM and customer service is unfortunately not always as close as it should be. Despite this, there is obviously a […]

  • Tribeca Public Relations retains Level 1 B-BBEE rating

    Tribeca Public Relations (Tribeca) has retained a Broad-Based Black Economic Empowerment (B-BBEE) Level 1 status in its 2019 B-BBEE verification audit carried out by JS BEE Solutions, a SANAS-accredited B-BBEE […]

  • Food labelling discrepancies and nutrition-savvy customers

    High protein diets were once exclusive to Cross-Fitters, bodybuilders and avid gym-goers. However, today’s supermarket shelves are packed with products touting high levels of this once-elusive macronutrient. In fact, cereal, […]

  • Old Mutual, HaveYouHeard launch cornerstone of revamped sponsorship strategy

    Old Mutual and its newly appointed strategic implementation partner, HaveYouHeard, have launched one of the cornerstones of the financial services company’s revamped sponsorship strategy – an impactful collaboration across music […]

  • Toyota Rush launch wins Marketing Achievement Award

    Toyota South Africa and its long-term marketing partner, FCB Joburg, were awarded on June 27 by the Marketing Achievement Awards (MAA) in the New Product or Brand Launch category for […]

  • HaveYouHeard launches activations division

    In a bid to deliver high-quality consumer interactions that don’t blow its clients’ budgets, HaveYouHeard, the communication agency specialising in uncovering unique insights that facilitate the creation of innovative ideas, […]

  • Capfin reaps rewards of partnering with HelloFCB+

    The omni-channel campaign, which includes television commercials; print, press and radio ads; an array of digital and social executions; and digital out-of-home, is aimed at an aspiring and professional audience. […]





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