ABOUT
Nex Media readers are the decision-makers, the movers and shakers behind this multi-billion rand marketing sector. They represent some of the biggest companies in the country. The majority of our readers are individuals with large, dedicated budgets allocated to direct marketing across a growing range of media channels which include: addressed & unaddressed mail, television, telemarketing, online, newspaper inserts, co-op mail, flyers, digital radio, interactive kiosks, guided voicemail and more. It connects like-minded, multi-national business associates and provides benefits including global marketing news, top-level editorial coverage and commentary.
ABOUT THE PUBLISHER
Nex Media is published by Sentient Publishing, which has been creating high-quality, targeted, business-to-business publications for over 19 years. Providing our clients with the most appropriate, targeted media solution, incorporating print and digital media technology. Our cutting-edge print and interactive electronic media solution offers an accountable, professional service that delivers sustainable return on investment for our clients. Our publication designs are chic and modern, incorporating current trends that are both visually appealing and impactful. Sentient Publishing also owns and manages a unique opt-in database. Simply put, this means your client wants to hear from us. Sentient Publishing is 100% black owned and managed and has BEE Level 1 certification.

ADVERTISING
Covers the role that print plays within the media environment. Cross media developments featuring print, video, e-mail and personalised applications for driving campaigns, Print Buying, Brand Building and Concept Development.
The printed medium in advertising can be extremely informative compared to other media types which offer limited engagement. The advertiser has the ability to completely explain the features and benefits of its product in a one-page magazine, newspaper ad or brochure.
Companies that want to market a more expensive product through print media can create a comprehensive sales kit, including upmarket leaflets, a sales letter, and a business card, all enclosed in a printed marketing folder.
Touching on technological touchpoints!

BUSINESS
Getting your campaign in front of the right customer revolves around data and the business processes which are used to source that information and what is done with it afterwards. Budgets, legal aspects, storage, processing, handling, deletion and retention are all fundamental. Also what method of communication to use when addressing customers, single channel or multi-stream, digital, electronic, direct mail, print or verbal or a multi-channel all-encompassing approach, all of these factors play a role.
Your decisions influence your success. Choose wisely!

MEDIA
A look at the various forms of communications used by brands to increase their exposure to the general public. This is as much about the brands’ messages as it is about the media platforms themselves.
Whether television, digital or cinema, it’s all in the script.

MARKETING
Every form of brand awareness campaign from activations to direct marketing, from one-on-one to broadcast. Whether a press conference or a promotional event, from sporting sponsorships to elaborate functions, from promotional items to signage.
You are invited!
NEWS
Castrol has proudly announced the reintroduction of the full Castrol GTX range to the South Specialised Exhibitions appoints Joshua Low as Commercial Director Africa to drive African growth
Specialised Exhibitions, a division of global independent exhibition organiser Montgomery Group, has appointed Joshua Low Calling African creative entrepreneurs to apply for creative incubation programme
A new virtual initiative aims to transform Africa’s creative economy by supporting early-stage founders. A Penquin’s Veronica Moleele named judge for 2025 Effie Awards South Africa
Penquin is proud to announce that CEO, Veronica Moleele, has been appointed to the judging panel New report reveals MSME funding realities in South Africa – and what must change
Finfind, South Africa’s leading online access to finance solution for Micro, Small and Medium Enterprises Changes to 2025 Galliova Awards inspire SA’s food and health content creators
The Galliova Food and Health Writers’ Awards, sponsored by the Egg and Broiler Producers of South Africa’s AI future hinges on skills development
By Ntsako Baloyi, Senior Manager within the Technology business at Accenture, Africa The rapid development The business benefits of getting POPIA right
Waiting until you’re on the wrong side of the Protection of Personal Information Act (POPIA) Salesforce’s Agentforce World Tour returns to Johannesburg
Salesforce, a leading AI CRM, has returned to Johannesburg for the South African edition of Tractor Media Holdings evolves into media and innovation hub Glynt
Tractor Media Holdings (TMH), the company behind some of South Africa’s most recognisable media and
NEX MEDIA VILLAGE
Giving back to the community that serves the Advertising, Media and Marketing industries, Nex Media Village attempts to strengthen this sector from within.
The Nex Media brand makes a difference by utilising Nex Media Village to connect those in need with those who can help. We highlight the necessities of the community and acknowledge industry heroes.
Making a positive difference in our village today builds a stronger and more prosperous city tomorrow.
NEX MEDIA ONLINE
Nex Media provides you with a highly informative monthly newsletter, which aims to enlighten and delight you with industry news and content.
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