News
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1000 Car radios tuned to HOT 102.7FM as WeBuyCars maximises outside broadcast
Nearly a thousand cars sitting on the sales floor at WeBuyCars Midstream, all tuned in to HOT 102.7FM and all primed to take “Joburg’s Best Old Skool and R&B” to […]
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RAPT Creative’s new investment drives a cutting-edge media framework
RAPT Creative, already a wavemaker in the South African marketing world, is embarking on an ambitious journey to revolutionise the traditional agency model. The agency’s latest venture seamlessly blends media […]
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Delivering robust Radio Audience Measurement for South Africa
Recently the Broadcast Research Council of South Africa (BRC) hosted Ian Garland of Milton Data, modeller of the new RAMS (Radio Audience Measurement) AMPLIFY™ Reach & Frequency data, to present […]
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Marketing Achievement Awards names South Africa’s top marketers for 2024
The winners in the 2024 Marketing Achievement Awards (MAA), endorsed by the Marketing Association of South Africa (MASA), were announced at a gala event at The Forum in Sandton. The […]
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Business travel is hard. City Lodge has just made Bedtime easy.
Morning wake-up calls have been a staple at hotels since the early 1900s. Now, City Lodge is pioneering its own brand of nocturnal hospitality, with Bedtime Stories for Business People. […]
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Student-developed testicular cancer awareness games aim to reach younger generation
In a groundbreaking collaboration, students have harnessed their technical and creative prowess to tackle a serious health issue: testicular cancer awareness. Partnering with the non-profit foundation, Love Your Nuts (LYN), […]
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On track to better: Workbench rolls out inspired integrated campaign for Halfway Group
The automotive and services giant, the Halfway Group, tasked Workbench – its lead integrated communication agency – to develop a multifaceted, consumer-facing communication campaign. This campaign aimed to further generate […]
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TikTok and the African Union Commission forge multi-year partnership for digital safety
In an era where digital connectivity defines daily life, TikTok, a global pioneer in short-form mobile video, is thrilled to unveil a groundbreaking partnership with the African Union Commission’s Women, […]
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Toys R Us brings the ultimate pop culture shopping experience to Comic Con
Toys R Us is teaming up Comic Con for the most anticipated pop culture event in April. Headlining KidsCon this year to bring all kids and kidults a five-day extravaganza […]
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Salesforce announces 2024 South African Partner Award winners
Salesforce, a global leader in CRM, has announced the winners across 9 categories, of its annual South Africa Partner Awards 2024. The South Africa Partner Awards took place at the […]
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Seven key areas to refocus customer experience in 2024
By Liezel Jonkheid, Director and Founder of the Consumer Psychology Lab In today’s rapidly evolving market, customer experience (CX) is a battleground for companies vying to secure a competitive edge. […]
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Predictive AI platform helps businesses cut their video production time by 50%
As businesses increasingly turn to AI for process automation and optimisation, the demand for personalised visual solutions is on the rise. In 2024, 34% of companies have integrated AI into […]
As artificial intelligence reshapes industries across the world, a recent World Economic Forum article highlights Advertisers are planning TV for a consumer that no longer exists
By Leslie Adams, Sales Director at Reach Africa Switch on the TV at home and Is African creativity the world’s most undervalued asset?
By Anthea Whitehead, Cape Town Campus Manager at AAA School of Advertising Africa does not BOO! Campus Media generates more than R25 million in alternative income for partner South African universities
A commercially proven partnership model developed by Campus Media, a South African business operating at Africa’s leading communications association announces landmark AU partnership for its 2026 Africa conference
The International Association of Business Communicators Africa Region (IABC Africa), Africa’s leading business communication association, Why great ideas don’t necessarily translate into great businesses
Entrepreneurs often believe that success starts with a great idea. It doesn’t. Ideas are plentiful. Basetsana Kumalo, Bryan Habana and more to speak at the MANCOSA Jacaranda FM Business Breakfast
Some of South Africa’s most respected business leaders, entrepreneurs and high-performance achievers will take to “This is madness”: The honest strategy behind Distrikt 9’s partnership with the Loeries
It’s a complex time to be in the creative business. So when independent creative agency The MediaShop strengthens leadership team
The MediaShop has announced the promotion of Jedd Cokayne from Business Unit Head to Deputy Uniting for purposeful action to alleviate homelessness in Johannesburg
