Tag: Strategy
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Zoho unifies marketing operations with new platform driving business growth and improved customer experience
Zoho Corporation, a leading global technology company, has introduced Zoho Marketing Plus, a unified platform that brings together marketing activities across campaign ideation, creation, execution, management and measurement, providing stakeholders […]
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RAPT Creative delivers 100% for Windhoek
RAPT Creative has launched a digital campaign for its client, Windhoek, that brings together three of the country’s most creative and successful young entrepreneurs to share how they experience the […]
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Meet Carmen Murray Communications – a little offbeat, but always on point!
A new innovative data-driven content marketing business, Carmen Murray Communications, launched on Wednesday, 16 February, and is led by leading digital analyst and content strategist, Carmen Murray. Carmen Murray, a […]
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Decision Inc.: A year in review
A leader in information-driven transformation, Decision Inc. takes a look back at 2021 and how one of the most challenging years in recent history shaped the stratospheric growth and expansion […]
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LEAN, Agile and DevOps: A vaccine for stalled digital transformation
By Jonty Sidney, Cloud and DevOps Engineer at Synthesis Starting in July 1916, the British Expeditionary Force, under the leadership of Field Marshall Douglas Haig, began the battle of the […]
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Who eats breakfast, anyway?
By Sonya Oelschig, senior copywriter at the Riverbed Agency We’ve all heard the quote: “culture eats strategy for breakfast”. But when you stop to look at it properly, culture needs […]
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The 5 V’s of Big Data
By Fred Senekal, Head of Research and Development at Learning Machines Paying attention to the 5 Vs (Volume; Velocity; Variety; Veracity; and Value) of data is critical if a company […]
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Yes, you can (but should you?)
By Steyn Basson, Synthesis Director of Integration and Products Over the course of the last year, we have all been forced to work from home a lot more than ever […]
By Thelma Ngoma-Mavhunga, senior communications specialist at Flow Communications For years, organisations have invested heavily All about the frequency: ICASA’s 2026 spectrum overhaul explained
By Livia Dyer, Karl Blom, Partners & Humayra Hajat, Senior Associate at Webber Wentzel South What makes a loyalty program stand out?
By Richard Cramer, Loyalty Director at Achievement Awards Group Loyalty programs are not new to Why great storytelling matters more than where a series comes from
By Elouise Kelly, Country Manager at Viu South Africa For a long time, the entertainment Content Creator Awards announces major new partners for 2026 edition as Nadia Jaftha backs emerging talent
As South Africa’s creator economy continues its rapid rise, some of the country’s biggest brands Retroviral appoints Koketso Masisi as its first Executive Creative Director
Independent integrated creative agency, Retroviral, has appointed Koketso Masisi as its first Executive Creative Director AI is raising South Africa’s cybersecurity stakes
By Kgomotso Lebele, Country Managing Director for Accenture, South Africa South African organisations are facing The five hidden barriers to scaling a business
By Grant Sherwood, business strategist and identity success coach There comes a point in almost Nostalgia is a powerful commerce lever
By Bonita Christie, Business Unit Director at Digitas The most interesting thing about nostalgia in Bookmark Awards Marketer of the Year: Andrea Quaye
