Tag: Customer Experience
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Seamless communication is key to CX: Here’s what it should look like
By Brent Haumann, Managing Director, Striata Today, most companies know that a great customer experience (CX) is their best hope of standing out from their competitors. Many are also aware […]
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Gathering customer data effectively to create great customer experiences
By Paula Sartini, founder and CEO at BrandQuantum Customer privacy is a term that we are all too familiar with, as regulations such as the Protection of Personal Information Act […]
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How are product innovation and innovation in technology helping in the quest for digital transformation?
By Robbie Kearns, Senior Regional Vice President, Salesforce According to the Salesforce 7th Edition State of Marketing report, the global pandemic has caused 86% of marketing organisations in South Africa […]
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Service excellence in the print industry – How COVID-19 has changed the expectations of customers
For the foreseeable future, business around the world will have to continue navigating an unpredictable environment due to COVID-19. As we have all come to adapt to new ways of […]
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What is a digital experience platform and what does it mean for Africa?
By Ndagi Job Goshi, GM Liferay Africa Around the globe, companies have come to realise that the things most likely to set them apart from their competitors aren’t product or […]
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Three customer experience strategies you’re missing
By Ndagi Job Goshi, GM at Liferay Africa The battlefield to win your customers’ business is fraught with opposition that only seems to grow more powerful by the day. Customer […]
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Does marketing automation software solve my omnichannel communication requirements?
By Brent Haumann, Managing Director, Striata Most well-run organisations today understand that they need to communicate with their customers on the channel they’re most comfortable with at any given time. […]
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Why the next big leap forward for CRM is transforming into a “system of experiences”
By Hyther Nizam, President – MEA, Zoho Corp. Customer relationship management (CRM) is a massive industry. In fact, it’s the biggest software market in the world that continues to see […]
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CX: A powerful pivot in a time of unprecedented change
Placing the customer front and centre, new CX agency Wonder has built a robust e-commerce and digital ecosystem that has seen Granny Goose coming out of this challenging year stronger […]
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Why 70% of digital transformations fail
By Greg Gatherer, Account Manager, Liferay Prior to the pandemic, digital transformation was likely a top goal for many companies, but for a handful, it was not. However, businesses seeking […]
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Great customer experiences don’t just happen, but they can be manufactured
By Brent Haumann, Managing Director, Striata At this point, most businesses understand the importance of customer experience. They know that providing a great customer experience can help their organisation stand […]
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The 6 superpowers of digital communication
By Brent Haumann, Managing Director, Striata Most companies understand the importance of constantly improving the customer experience. They’ve likely seen the research that shows how focusing on customer experience can […]























