Tag: Customer Experience
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Announcing expanded offering Striata South Africa rebrands to Tilte
Founded in a suburban Johannesburg garage in 1999, Striata rapidly grew to become a leader in the digital customer communications space. As technology has accelerated, however, so have the expectations […]
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Connection remains key to customer service, despite changing expectations
By Linda Saunders, Director Solution Engineering at Salesforce South Africa The role of customer service is fundamentally shifting amid changing customer behaviours, rising expectations and economic uncertainty. Even as industry […]
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Top challenges in achieving consistent customer experience across franchise operations
By Liezel Jonkheid, Director of the Consumer Psychology Lab A key factor in the success of franchising is its process model, which defines how the operation works. Each franchise operates […]
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Are we losing the plot when it comes to customer service?
By Liezel Jonkheid, Director of the Consumer Psychology Lab The state of customer service is even worse than pre-Covid. That seems to be my experience, along with most people that […]
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Listen to the customer but stay within the law
By Nomaswazi Nxumalo, Associate at Webber Wentzel Since the global pandemic, customer demands have evolved. It has become even more important for retailers to listen to the voice of the […]
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The convenience economy
South Africans and the rest of the world have witnessed unexpected hikes in the cost of living, as evidenced by record fuel prices and inflated costs elsewhere. Because many customers […]
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Customer Experience: The competitive advantage for business today
By Estiaan van der Merwe, Principal Engagement Consultant at Decision Inc. Customer experience is critical for companies to differentiate themselves now more than ever. The rise of varying technologies has […]
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Global report: 45% of people have not felt true happiness for more than two years
88% of people are looking for new experiences to make them smile and laugh 91% of people prefer brands to be funny 72% would choose a brand that uses humour […]
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It’s time to rethink customer engagement
By David Steyn, Business Manager: Customer Engagement at Decision Inc. Customer engagement (CE) has become a commodity. It’s the definitive metric by which organisations are measured and defines customer loyalty […]
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How digital experiences can help you grow your consumer base
By Greg Gatherer, Account Manager at Liferay Africa Most organisations today understand that customer experience is vital to both their survival and growth. They probably would’ve read that research has […]
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Customer Journey Mapping – Be your customer and get real customer insights
By Liezel Jonkheid, Director of the Consumer Psychology Lab “Customer journey mapping” is bandied about as the latest buzzword within the customer experience (CX) management space. Yet, for all the […]
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Building trust with the power of PR
By Samantha Hogg-Brandjes, owner and MD of GinjaNinja A long cycle of doubt, dishonesty and pessimism has culminated in 2022 being a watershed year for business where the issue of […]























