News
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Joe Public introduces Conscious Leadership Journey
Joe Public is a firm believer in the power of purpose. It has seen firsthand that its purpose of growing its people, its clients and its country, through the power […]
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Jacques du Preez appointed to the World Out of Home Organisation board
Jacques du Preez, CEO at integrated marketing solutions and media group, Provantage, has been appointed to The World Out of Home Organisation (WOO) board in the role of Director for […]
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First of its kind: Digital Culture Index that helps understand European consumers
Geographical proximity does not necessarily determine cultural similarities across Europe’s diverse landscape. The newly-launched Digital Culture Index (DCI) uses open data to explore the unique cultural profiles of European countries, […]
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Full Circle 2024: New heights of creativity and courage
The Creative Circle, an advertising industry NPO has announced the dates for their annual Full Circle events in partnership with Ster Kinekor, official representative of Cannes Lions. Newly elected Chair […]
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Ensuring ethics and creativity in AI-driven PR
By Mbali Khumalo, account manager, Tribeca Public Relations Public relations has always been and continues to be a competitive, fast-evolving industry. With all rapid-pace professions, staying ahead of the curve […]
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Rage against the TV screen: is Gen Z done with TV?
The data is in and it’s official: things are not looking good for South African television. The latest MAPS data overview from the Market Research Foundation shows a massive decline in […]
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Registration is open for the African Marketing Confederation’s 3rd annual conference
Marketers across the globe need to come up with innovative campaigns as they seek to ensure that their brand remains resilient and top of mind in today’s socio-economic environment. Not […]
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Polygon launches first programmatic mini-bus network in SA
Polygon, one of South Africa’s largest aggregated digital out of home (DOOH) publisher networks, has initiated a new project that will see it integrating mini-buses and taxis into its programmatic […]
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Penquin sets the pace for the future of advertising with a dedicated innovation team
In a rapidly evolving marketing ecosystem, where technological advancements and changing customer expectations is the norm, Penquin, a leading brand and communication agency based in Johannesburg, is setting the pace for […]
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Red Ribbon Communications drives FICA compliance awareness for DocFox
In a strategic partnership aimed at enhancing awareness and understanding of FICA compliance, South African PR agency, Red Ribbon Communications collaborated with DocFox, a pioneer in B2B tech solutions, to […]
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Wound Care Education campaign designed to get a simple message across delivers for Elastoplast
Instead of a push message, plaster brand, Elastoplast, opted to drive an awareness campaign amongst school children that focused on wound care. The brand leveraged well known sporting personalities, who […]
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Loyalty programmes: The move to digital engagement
By Len Lubbe, CEO at LoyaltyPlus Loyalty programmes have been a mainstay of customer retention strategies for hundreds of years. Yes, you read that correctly. The first recorded customer loyalty […]























