News
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Psychology and UX: what you need to know
In the digital world, not many people think about the psychology behind what designers and developers do. We are often only looking at what is being produced and not at […]
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#ROOTS2019 sheds light on buyer behaviour
Why do we need to understand buyer behaviour? As marketers, advertisers and brand growth specialists, we are all in the business of building brands, looking for opportunities to talk to […]
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The #1 millennial brand in the US, [adult swim], to make a splash across DStv Africa!
This July, for the first time on linear TV in Africa, [adult swim] will be available on TNT as a branded block on DStv, channel 137. This means every weekday […]
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South African agency launches Martell’s Home Live global influencer programme in New York
Following its 2018 appointment as the influencer agency-on-record for the luxury beverage brands in the Martell Mumm Perrier-Jouët (MMPJ) stable, South African agency, HaveYouHeard, launched Martell’s global influencer programme in […]
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Get Revved Up for Africa’s First-Ever Electric Vehicle Road Trip Adventure
Africa’s most exciting electric vehicle event, the Electric Vehicle Road Trip Africa (EVRT Africa), will be coming to South Africa for the very first time from 2 October to 10 […]
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Twenty Copywriting Bursaries available through new advertising industry initiative
The official industry body for the advertising profession, the Association for Communication and Advertising (ACA) has secured funding toward providing twenty academic bursaries to prospective students looking to enter the […]
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Why digital transformation and technology refreshes are not going to make the difference
I’m currently in the process of commenting on all the new stuff that is happening in customer engagement. Just written about messaging. About to do the same for progress in […]
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Comperemedia future-proofs marketing intelligence with the launch of Comperemedia Omni
Comperemedia, a Mintel Company, has announced the launch of a brand new solution to address omnichannel media strategy head-on: Comperemedia Omni. Built on Comperemedia’s legacy of expertise in direct mail […]
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The world economic forecast Q1 2019 and beyond
It is safe to say that 2019 has not started with the enthusiasm which we all saw at the end of 2018. Following a dismal year on the economic front, […]
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New TVC from FCB Joburg drives Debonairs’ Pizza Friendzy promotion
A new television commercial – in 30-second and 20-second formats – from FCB Joburg is driving a Debonairs Pizza promotion that is creating R160 million’s worth of attention, the Debonairs […]
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Can digital innovation futureproof SA’s magazine industry?
With the latest ABC data showing a stark decline in magazine circulation numbers, many have been asking what magazines need to do to futureproof their existence. The answer? Digital technology. […]
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Yalu offers free media space to its rivals
Media space is a precious commodity, and most brands treasure it highly. It comes as a shock, then, to hear that financial services challenger brand Yalu is offering free media […]
As artificial intelligence reshapes industries across the world, a recent World Economic Forum article highlights Advertisers are planning TV for a consumer that no longer exists
By Leslie Adams, Sales Director at Reach Africa Switch on the TV at home and Is African creativity the world’s most undervalued asset?
By Anthea Whitehead, Cape Town Campus Manager at AAA School of Advertising Africa does not BOO! Campus Media generates more than R25 million in alternative income for partner South African universities
A commercially proven partnership model developed by Campus Media, a South African business operating at Africa’s leading communications association announces landmark AU partnership for its 2026 Africa conference
The International Association of Business Communicators Africa Region (IABC Africa), Africa’s leading business communication association, Why great ideas don’t necessarily translate into great businesses
Entrepreneurs often believe that success starts with a great idea. It doesn’t. Ideas are plentiful. Basetsana Kumalo, Bryan Habana and more to speak at the MANCOSA Jacaranda FM Business Breakfast
Some of South Africa’s most respected business leaders, entrepreneurs and high-performance achievers will take to “This is madness”: The honest strategy behind Distrikt 9’s partnership with the Loeries
It’s a complex time to be in the creative business. So when independent creative agency The MediaShop strengthens leadership team
The MediaShop has announced the promotion of Jedd Cokayne from Business Unit Head to Deputy Uniting for purposeful action to alleviate homelessness in Johannesburg
