News
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Assessing legal risks in the move to Cloud
With the fourth industrial revolution in full swing, businesses are looking for faster and more efficient ways to service customers. Customers are also increasingly tech-savvy and demand more from their […]
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DQ&A appoints new Commercial Director as part of global growth strategy
Roan Mackintosh has joined the global DQ&A team as Commercial Director. Roan’s experience in both business leadership and digital marketing will assist the IncuBeta subsidiary’s expansion plans in both the […]
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The Gin Hub strengthens its portfolio with confirmation of MALFY purchase
The Gin Hub, Pernod Ricard’s stand-alone brand company that focuses on the global development of its portfolio of International Premium Gin brands, is expanding its Super-Premium+ range with the addition […]
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Simple solutions to disruptive measurement challenges
Audience measurement is vital for all media from print to TV, radio and digital because it allows editors and broadcasters to plan their content and advertising space and for advertisers […]
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SaveTNet Cyber Safety reaching global audiences through PUBLIC FIGURE film
SaveTNet Cyber Safety NPC is sharing its message on an international stage through the recently premiered Public Figure film, creating awareness for responsible digital citizenship. Public Figure (2019) is a […]
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WhatsApp: the new e-mail for SMEs
Globally, 65 per cent of Millennials and their younger counterparts, Generation Z, prefer to message rather than call or e-mail, and locally, WhatsApp is the leading communication app. As these […]
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Umlazi-born jazz musician graduates from New York school
Linda Sikhakhane a South African-born jazz musician joins the likes of Tom Ford and Bradley Cooper as an alumni of the New York-based; The New School in the United States […]
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Don’t be invisible Use marketing techniques that work
The process of marketing is a complex and involved one and everyone’s definition is slightly different. We are all involved in marketing in one way or another and to varying […]
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Badly behaved brands: Why campaigns need consumer insight to succeed
The rise of digital media has reduced consumers’ attention span to that of a goldfish, which is less than 9 seconds. With consumers seeing over 5000 ads a day, it’s […]
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SA Youth Vote Cartoon Network & Boomerang Coolest in the Sunday Times Gen Next Awards!
South Africa’s youth has spoken once again and the Sunday Times Gen Next Awards 2019 results are in. Now in its fifteenth year, the Sunday Times Gen Next Awards, in […]
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Reputation Matters recognised for reputation research excellence
Reputation Matters has scooped up two SABRE Africa awards, one for superior achievement in measurement and evaluation and the other for the industry sector category. The SABRE Awards recognises superior […]
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Boomtown assists Mashesha Stoves develop its purposeful brand
Mashesha Stoves approached Boomtown to assist with its marketing after receiving an R100 000 grant to increase awareness of its innovative stove and its benefits. Mashesha Stoves are scientifically engineered […]






















