News
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The Graphic Ballroom puts a modern twist on a time-honoured baking tradition
Several factors influence purchasing decisions, however when it comes to a time-honoured biscuit brand like Bakers biscuits, it’s usually brand loyalty that plays a major part. Launched in 1851, most […]
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Gen Alpha: The next economic force
There has been considerable discussion of Generation Z and their purchasing power. Marketers’ strategies have evolved to communicate with a younger generation that values transparency and authenticity when making purchases. […]
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Achieving synergy between your event and PANTONE’s colour for 2022
Coming out of a rather challenging two years as a result of the Covid-19 pandemic, we all need a little hope and inspiration – what better way than through the […]
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Lebone Litho Printers: Your bridge between the worlds of print and digital media
With a keen eye on shifts in the industry that have been taking place over the past 5-10 years, Keith diversified into the digital space, through the launch of Lebone […]
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Chris Botha most admired media professional in SA!
Scopen’s latest Agency Scope South Africa 2021/22 report has identified the strongest media agency leaders in the country, with Park Advertising’s Group MD Chris Botha topping the list of Most […]
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The era of the super-consumer: why most brands get it wrong
By Nhlanhla Nobanda, MD and Founder of 555 Media Hub An always-on, hyper-connected world is here. A network that connects people and grants them the ability to create and express […]
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Consumers may have the right to access open-source software in devices
By Leanne Mostert, Partner and Cindy Leibowitz, Knowledge Lawyer at Webber Wentzel Have you ever purchased an electrical appliance or device, only to discover shortly afterwards that the model is […]
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How should PR respond to creator-driven subscription platforms?
By Stuart Thomas, Lead Content Strategist, Irvine Partners There is a massive change happening in media that’s not getting anywhere near the amount of attention it deserves. No, I’m not […]
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Five key DOOH take-outs for the next 12 months
By Remi Du Preez, Commercial Director at Tractor Outdoor The beginning of every year is typically a time, where we reflect on the learnings from the previous months and decide […]
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Email’s not dead, the way you’re using it is
By Ross Sibbald, Commercial Director at Striata Africa Email is dead. If I’d believed that phrase any of the countless times I’ve heard it since 2010, I probably wouldn’t have […]
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Meet Carmen Murray Communications – a little offbeat, but always on point!
A new innovative data-driven content marketing business, Carmen Murray Communications, launched on Wednesday, 16 February, and is led by leading digital analyst and content strategist, Carmen Murray. Carmen Murray, a […]
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Coping with grief in the workplace
The past two years have been incredibly hard. Many people have lost loved ones to COVID-19, or have had their personal lives turned upside down as a result of lockdowns, […]























