News
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What is NFC technology and how is it already part of your life?
By Kim Furman, Synthesis Marketing Manager You may not know what the acronym stands for, but chances are, you are already benefitting from this technology. NFC or near field communication […]
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Reality reimagined, enter the Virtual Influencer
By Natasha Miller, International Media Manager SAT at The MediaShop I recently attended a Global Marketing Forum in which one of the participants briefly touched on the “rise of virtual […]
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Snacks – a tasty selection of bite-size best-you-knows delivered to your inbox
HaveYouHeard’s observational insights team has launched Snacks, a weekly delivery of news, inspiration, great work and WTF moments from the global zeitgeist. Presented in an easily digestible format, snacks keeps […]
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Marketing Indaba back at CTICC with its LIVE in-person marketing conference
It is time for marketers to take time out and gather to re-group, re-think, strategise, learn and re-connect at this year’s in-person Marketing Indaba in Cape Town. This popular marketing […]
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When it comes to digital, data is everything – except data on its own is meaningless
By Brent Haumann, Managing Director at Striata Africa There are, at present, more bytes of stored data than there are stars in the observable universe. And that number keeps growing, […]
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Media monitoring powerhouse Media Host acquires PEAR
Media Host is solidifying its leadership in the fields of marketing, advertising workflow, distribution solutions and broadcast monitoring, with the acquisition of Professional Evaluation and Research (Pty) Ltd. (PEAR), and […]
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Zoho unifies marketing operations with new platform driving business growth and improved customer experience
Zoho Corporation, a leading global technology company, has introduced Zoho Marketing Plus, a unified platform that brings together marketing activities across campaign ideation, creation, execution, management and measurement, providing stakeholders […]
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How customer experience leaders can reduce service costs
As a result of the pandemic, today’s client expects ease and easy access to products and services via digital platforms, and will abandon a company or brand after a bad […]
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How to tap into the art of imagination?
By Jake Sheperd, Co-founder, Technical Director & Hero Builder at Synthesis When I was young I dreamed that I could fly and everyone would realise how amazing I was: the […]
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Reveel becomes OOH Media Partner of the Top 16 Youth-Owned Brands Awards
After just three weeks of announcing the launch of the inaugural Top 16 Youth-Owned Brands Awards entries, Pat on Brands is proud to announce a media partnership with Reveel for […]
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Scout PR & Social Media appointed as Blue Amber Zanzibar’s 360-degree marketing agency
Located on the East African island, Blue Amber Zanzibar is a residential and resort development that is recognised as a strategic investment project in Tanzania. With development planned in phases, […]
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Primedia Outdoor continues to invest in Digital Out-of-Home with Rank-TV refurbishment project
Digital Out-of-Home (DOOH) has seen exponential growth in recent years, as advertisers have been opting for the medium as an agile and dynamic communication channel in addition to traditional Out-of-Home […]
Heinz is bringing more than 150 years of heritage to South Africa with a Heinz Before you rewrite the strategy, check whether execution is the real problem
By James Hughes, Business Coach at Grow Leaders are often too quick to blame the Provantage changes the question with Programmatic-Enabled Digital Place-Based Networks
Provantage’s launch of programmatic buying on Mall TV, the first of its Digital Place-Based Networks Why TVCs still matter in a hyper-digital world
In a world of scrolling feeds, six-second videos, personalised algorithms and audiences moving constantly between Menlyn Park Shopping Centre takes home 14 awards at 2026 SACSC Footprint Marketing Awards
Menlyn Park Shopping Centre has taken home 14 awards – including one Gold, nine Silver Why Kaya 959 backs the case for continued marketing investment
Every recession produces the same instinct: when budgets tighten, marketing is the first line cut. The real test of agentic AI is accountability, not autonomy
By Nicol Germishuis, vCIO at IPT When businesses talk to me about agentic AI, the Navigating the intersection of sanctions and international arbitration
By Trevor Versfeld (partner), Chandni Gopal (partner) and Katy Hindle (consultant) at Webber Wentzel It Employee engagement runs on an emotional contract
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Every employee signs a formal Why businesses must shift focus from printer price to total cost of ownership
