Tag: technology
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New gender identity and pronoun data options ensure Salesforce products are more inclusive
Salesforce recently announced new fields for gender identity and pronoun data in its products. This opt-in enhancement will give organisations more inclusive ways to collect, manage and utilise data, enabling […]
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Zoho unveils unified communications platform and launches new collaboration tech
Zoho Corporation, a leading global technology company, has unveiled its unified communications platform, Trident, as well as strengthened collaboration technologies to offer businesses easier ways to communicate across channels, reduce […]
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Dentsu partners with Moving Walls to enable accountable and addressable DOOH advertising across Africa
Moving Walls, a global outdoor advertising technology provider, has entered into a groundbreaking partnership with Dentsu Africa, a multinational specialist digital marketing and communications firm, to launch a full-stack Out-of-Home […]
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Zoho introduces Team Pipelines in Bigin, redefining the Small Business CRM Market
Zoho Corporation, a leading global technology company, has unveiled the latest version of Bigin, the company’s CRM solution for small businesses. As the preferred CRM solution for small businesses, Bigin […]
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As technology accelerates so do your customer’s expectations
By Brent Haumann, Managing Director, Tilte It’s no secret that we live in a time of unprecedented technological acceleration. Nowhere is that more true than in the customer experience space. […]
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African mobile operators can emerge as digital marketing leaders
Upstream, the global mobile marketing technology specialist has announced that it will be attending this year’s AfricaCom event, on 8-10 November in Cape Town, to highlight the power of its mobile […]
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Announcing expanded offering Striata South Africa rebrands to Tilte
Founded in a suburban Johannesburg garage in 1999, Striata rapidly grew to become a leader in the digital customer communications space. As technology has accelerated, however, so have the expectations […]
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Most companies are struggling to be relevant to their customers
By Haydn Townsend, Managing Director for Accenture Song in Africa External economic, cultural, environmental and political issues affect individuals more than ever, complicating life and making purchasing decisions more complex. […]
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The marketing technology nexus and the power of Thrivers
By De Wet Bisschoff, Director of Operations and Sales at Accenture in Africa It is early afternoon midweek. Two years ago, many of us would either have been in a meeting […]
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Changing the way that companies collaborate and communicate
By Andrew Bourne, Regional Manager – Africa at Zoho Corporation By the time South Africa lifted the last of its COVID-19 restrictions in late June, many companies had already returned […]
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Creating real economic opportunity starts with science and maths at school
‘Science, technology and innovation are key drivers for the economic development of any continent,’ noted Mohamed Belhocine, Commissioner for Education, Science, Technology and Innovation of the African Union in his […]
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Rage against the machine or embrace it
As digital and AI customer service channels become more sophisticated, widely used and accepted in contact centres, questions increasingly arise around whether machines will replace the human contact centre agent, […]
By Liezel Jonkheid, Director and Founder of the Consumer Psychology Lab Most companies think they 8 Key digital marketing insights from the last year
As one of South Africa’s leading digital media agencies, TDMC (The Digital Media Collective) has a front Are brands wasting millions on content? The importance of intent in marketing
In today’s hyper-digital world, content is everywhere. Brands are producing more than ever before – Labadi Beach Hotel to host AMC & TICON Africa Joint Conference 2025
The African Marketing Confederation (AMC) and the Technology Information Confederation Africa (TICON Africa) are pleased The psychology of influence
What makes one voice rise above the noise in the crowded digisphere? In an age Branding vs Marketing: Why knowing the difference could be the key to sustainable business growth
By Nadia Hearn, founder of Get Published In a world where attention spans are short Effie Academy launches in South Africa
Effie South Africa is proud to announce the official launch of the Effie Academy – Polygon unlocks elite travel audiences with luxury hotel screen integration
Polygon, Africa’s largest aggregated programmatic digital out of home (DOOH) publisher network, has announced the South Africa’s next cybersecurity frontier
By Boland Lithebe, Security lead for Accenture, Africa AI-powered agents are rapidly transforming how South Salesforce brings Agentic AI to the field service sector
