Tag: Social media
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African marketers shine for African Marketing Confederation Awards
Dazzling displays of talent were on show at the recent African Marketing Confederation (AMC) Awards dinner, held as part of the third annual African Marketing Confederation Conference. Held in Mombasa, […]
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Email marketing performs seven times better than social media
Brands are expected to spend 4537 billion ZAR on social media marketing in 2024 to fight for consumers’ attention. With people spending more than two hours a day on social […]
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X, Threads and cross-pollination across social media for 2024
By Miliswa Sitshwele, head of social media at Flow Communications Social media has been a whirlwind in recent years. We started with poking, not having a Facebook wall, no emojis […]
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Predicting 2024’s influencer future
By Danyaal Cloete, Managing Director at Social Star. As 2024 unfolds, the social media influencer landscape has experienced a vibrant transformation, offering exciting opportunities for businesses to capitalise on these […]
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Flow partners with ooba Home Loans to supercharge developer marketing efforts
Flow, a leading innovator in automated social media advertising solutions, is thrilled to announce its latest partnership with ooba Home Loans. This collaboration represents a game-changing opportunity for property developers, […]
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Protect yourself and your business from social media scammers
With the staggering rise of social media scams globally, business executives find themselves increasingly targeted by cybercriminals seeking to exploit their personal and professional lives. WhatsApp, Facebook and Instagram have […]
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The rise of un-social media
By Werner Koegelenberg, Director at Instant Grass Holdings Social media, once hailed as a revolutionary tool for connection and communication, has undergone a profound transformation that has redefined its purpose […]
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Unlocking success: Essential tips for a results-driven influencer marketing campaign
By Cindy Laufs, founder and CEO at Hustle Media Influencer marketing is here to stay as a powerful tool for brands seeking to connect with their target audiences authentically and effectively. […]
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Five reasons why nano-influencers are the key to social media success
By Pieter Groenewald, CEO at Nfinity Influencer The UX on your Shopify store is seamless, your product offering is outstanding, but you’re not getting the clicks, traction or return on […]
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DUKE gets taste buds talking in new Sunshine D campaign
When the team at Sunshine D briefed DUKE to launch the new look and taste, one of the key objectives was to build awareness and get consumers to taste the […]
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Four crucial misconceptions about workplace social media policy
By Mkhuseli Vangile, founder and managing director at The Dynaste Communication Firm In today’s digital era, social media has become an essential aspect of both our personal and professional lives. […]
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The discipline of staying power – The value of your PR campaign
By Samantha Hogg-Brandjes, MD of GinjaNinja In a world of nanosecond attention deficits and on-demand everything, true PR is the great brand differentiator. Marketing managers, media buyers and brand custodians […]
By Thule Ngcese, Creative Partner & Co-Founder at Distrikt 9 I’m grateful to have been a Rewire, reinvent and reclaim: How identity shapes the way you lead and succeed in business
When high achievers hit a wall in business, relationships or personal fulfilment, the instinct is The dark side of automation
By Tanika Corneleus, Digital Campaign Lead at midnight Automated systems have transformed every aspect of Planet Rage: The Ultimate Geek Playground
From 5–7 December 2025 on Level 8, the sleek covered rooftop of Fourways Mall will The future of independent contractors is structured, outcome-driven and blended
By Marcel Capra, Chief Operations Officer of EQPlus Independent contracting is moving out of the Windhoek Beer rolls out the Hops Truck
Windhoek Beer is flipping the script on traditional food rules with its bold new campaign: IPT positions Microsoft Copilot as a team of task-ready AI agents for real business outcomes
IPT, a managed IT services and cybersecurity provider, today announced a practical approach to Microsoft HOT 102.7FM voted Gauteng’s favourite radio station
Johannesburg’s much-loved radio station, HOT 102.7FM, has once again proven that radio done right wins Culture, pop culture and the marketing mirror: Which influences which?
By Niko Kougioumtzis, Strategist at RAPT Creative One strong definition of culture comes from UNESCO, Cyber leadership is business leadership
