News
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New report shows how AI gives cybersecurity competitive advantage
Artificial intelligence is rapidly reshaping cybersecurity and is the biggest driver of change in the field, according to a new World Economic Forum report. Some 94% of cyber leaders identify […]
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Tap into the energy of new beginnings
By Lufuno Makungo, Managing Director of Distrikt9 Microsoft CEO, Satya Nadella, said that he spends his weekends studying start-ups, as Microsoft’s size has become a disadvantage. He further highlighted that at […]
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Why your market research is over budget and underdelivering
By Mogorosi Mashilo, Founder and Director at Trender In the digital economy, insights are often referred to as the new currency. And thanks to ever increasing market research and digital tools, data […]
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CTV delivers 30% more ROI, yet remains an undervalued strategic asset in media planning
By Leslie Adams, Sales Director at Reach Africa Say a marketing medium consistently delivered 30% higher ROI than almost everything else in your media mix, you would surely prioritise it, […]
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Polygon launches first full-scale DV campaign in Nigeria
Polygon, one of Africa’s largest aggregated programmatic digital out of home (pDOOH) publisher networks, has announced the launch of its first full-scale Display & Video 360 (DV360) campaign in Nigeria; […]
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Connect named number two top media agency to work for in South Africa
Connect has been named the number two media agency to work for in South Africa, according to Scopen’s highly anticipated Best Agency to Work For South Africa 2025/26 report. Based […]
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MRF provides five years of consumer and media data for trend analysis
The Marketing Research Foundation (MRF) has released the latest Marketing All Product Survey (MAPS®) data, covering the full 2025 calendar year and completing five consecutive years of continuous consumer and […]
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Tropika unveils bold new ginger beer flavour in collaboration with Dr Esther Mahlangu
Tropika is shaking up its signature flavour line-up with the launch of its new limited-edition flavour: Ginger Beer. A nostalgic, warming twist made for South African winters, Tropika is stepping beyond […]
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Botswana Dept of Broadcasting Services removes local production rule and appoints Marnox Media as SA agent
Marnox Media has been lobbying the public broadcaster in Botswana for many years, to remove the rule that all television and radio commercials flighted on BTV and RB2 have to […]
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LIV Golf South Africa becomes second most-watched golf event on SuperSport in debut year
According to Nielsen Sports South Africa, LIV Golf South Africa made an immediate impact in its debut year, ranking as the second most-watched golf event on SuperSport in the 2025/2026 […]
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What clients really want from agencies in 2026 (and what they won’t pay for)
The agency-client relationship is undergoing a radical transformation in 2026. The days of “creative for creative’s sake” have officially been replaced by a demand for uncompromising accountability. According to Neill […]























