Impactful communication work sparks multiple SABRE wins for SEK
Helsinki-based creative brand house SEK won four awards in this year’s prestigious SABRE Awards communications competition. One of SEK’s entries, Romani rejection letters for Diak’s Romako project, was chosen as the fourth best entry in the entire EMEA region. The agency also received three other honourable mentions.
‘This is the best result in SEK’s history in this top-level international competition,’ says Tiina Hosiokoski, Business Director, Communications at SEK. ‘Our winning entries reflect our absolute strengths: the ability and courage to take a stand on socially sensitive issues and build internationally significant phenomena. Congratulations to all the winning teams!’
The SABRE Awards EMEA is an international competition that annually rewards the best communication work from Europe, Africa and the Middle East. The competition assesses strategic planning, creativity, courage and results, among other criteria. The In2 SABRE Awards is the competition’s little sister focusing on the quality of content. The winners were selected from more than 2000 entries.
In 2023, SEK won three SABRE awards in the categories of technology, virtual events and digital marketing. The Helsinki-based creative house has 130 professionals in marketing, advertising, communications, design and analytics. SEK was also named Communications Agency of the Year in the 2023 national communications competition, the Finnish Comms Awards.
Platinum SABRE Award for Best in Show 4th finalist
Romani rejection letters — Diak Romako with SEK
Read more: https://www.sek.fi/case/romani-rejection-letters/
4 AWARDS
Travel & Tourism, winner
Masterclass of Happiness — Visit Finland with SEK
Inclusive Marketing, winner
Romani rejection letters — Diak Romako with SEK
Educational and Cultural Institutions, winner
Romani rejection letters — Diak Romako with SEK
Real-time Engagement (Crisis and Issues), winner In2 Sabre
Energy crisis as a business and reputational threat — Finnish Glasshouse Growers’ Association with SEK
3 HONOURABLE MENTIONS
Earned Media with Influencers + Communities, Certificates of Excellence
Masterclass of Happiness — Visit Finland with SEK
Micro-Budget Campaign, Certificates of Excellence
Romani rejection letters — Diak Romako with SEK
Earned Media/Digital/Print Media: General, Consumer and Lifestyle Media, Certificates of Excellence
Offline Island — The world’s first phone-free island — Visit Kotka-Hamina/Cursor Oy with SEK
List of all winners: https://www.provokemedia.com/events-awards/sabre-awards/sabre-awards-EMEA/2024-sabre-emea-winners
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