Tag: Out OF Home Advertising
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Reveel becomes OOH Media Partner of the Top 16 Youth-Owned Brands Awards
After just three weeks of announcing the launch of the inaugural Top 16 Youth-Owned Brands Awards entries, Pat on Brands is proud to announce a media partnership with Reveel for […]
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Primedia Outdoor announces the launch of Prime XOOH – eXtraordinary Out-of-Home.
Prime XOOH is the crystallisation of an innovation team created by Jorja Wilkins, Executive of Marketing and Marketing Services at Primedia Outdoor who stated that, ‘this team has been formed […]
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Chris Hitchings appointed to Provantage Media Group Exco
Chris Hitchings, Director: Human Capital and Special Projects at Provantage Media Group (PMG) has been appointed a member of the Executive Committee. In his role as Human Capital Director, Hitchings […]
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LMX and Primedia Outdoor launch study to measure audiences across 7 African markets
LMX, a subsidiary of the Moving Walls Group and a leading provider of ad-tech in Out-of-Home (OOH), and Primedia Outdoor, a leading provider of OOH media solutions in South Africa […]
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Bringing more women into the outdoor arena
Across the global landscape, the Out Of Home advertising (OOH) arena has typically been an industry that has seen more men enter its ranks than women – but things are […]
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The future is DOOH: The renaissance of the OOH industry
By Lizelle Mc Connell, Sales Director and Remi du Preez, Commercial Director at Tractor Outdoor The global advertising industry is currently experiencing a renaissance in the Out Of Home (OOH) media […]
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Good hair, DO Care: The story of a personal care range built on love, and how it bounced back post-Covid
Outdoor media owner Tractor Outdoor’s #20in21 SME Initiative was born out of a desire to support South Africa’s small and medium businesses (SMEs) that were dealt a blow by the […]
For over a decade, digital marketing has been defined by the pursuit of accountability. From Tropika celebrates South African creativity with Dr Esther Mahlangu-inspired murals and branded taxis
Following the highly anticipated launch of its new limited-edition Ginger Beer-flavoured dairy fruit mix, Tropika What we can learn from AI sceptics
By Linda Saunders, Country Manager & Snr. Director Solution Engineering Africa at Salesforce Across the The best PR advice might be: wait
By Lindiwe Mncube, Account Director at Tribeca PR PR has become very good at moving The emotional arc of rewards
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Most rewards programmes are judged Jacaranda FM’s Good Morning Angels raises over R2 million to give 23 South Africans the gift of sound this Mandela Day
In an extraordinary display of generosity and community spirit, Jacaranda FM’s Good Morning Angels has Should brands stay neutral in our divided world?
By Willem Steenkamp, senior writer and editor at Flow Communications Whether or not a brand Africa’s top marketing minds gather to shift the continent’s narrative
Africa’s leading Chief Marketing Officers are helping shape how societies see themselves, how countries present Regional airports reshape SA’s domestic aviation network
A wave of capital spending at regional airports across George, King Phalo International Airport, Upington Pick n Pay answers rugby’s biggest question in creative new Springbok campaign
