News
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Beyond the badge: Why experience will define automotive loyalty in South Africa
By Liezel Jonkheid, Founder and Director of the Consumer Psychology Lab The rise of Chinese and Indian automotive brands in South Africa is no longer incremental. It is visible, measurable […]
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The power of micro communities: Why Reddit belongs in your media plan
By Natascha Torres, Head of Digital Media Strategy at iqbusiness Social and programmatic platforms such as Google, Meta, TikTok, YouTube and LinkedIn are popular with advertisers for good reasons. They […]
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Future leaders missing in action: Why the next generation is walking away from management
By Lyndy van den Barselaar, Managing Director of Manpower South Africa South Africa is entering what I call a leadership blackout, a slow but unmistakable dimming of the leadership pipeline […]
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Nielsen Sports SA hosts the Sports & Events Tourism Exchange (SETE) content programme at WTM Africa
Nielsen Sports South Africa has announced its partnership with WTM Africa to host and deliver the Sports & Events Tourism Exchange (SETE) Conference, a platform designed to strengthen the relationship […]
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HOT 102.7FM surges to 710 000 regular listeners, expanding its commercial footprint in Gauteng
Multi-award-winning commercial radio station HOT 102.7FM now reaches an estimated 710 000 regular listeners, strengthening its commercial footprint in Gauteng, according to the latest BrandMapp research. The research, conducted by […]
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Why human rights matter in the modern workplace
By Ashwin Rajah, founder of Mindset Matters Human Rights Day reminds us to reflect on our constitutional rights, including human dignity and fair labour practices. Yet today one of the […]
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Kagiso Connect appoints Linda Snyman as Strategic Digital Growth & Revenue Partner
Following its recent transition from Kagiso Media Radio to Kagiso Connect, the group has announced a significant strategic appointment to bolster its digital commercial capabilities. Linda Snyman joins the executive team […]
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Why the future of commerce lives in the scroll
Brands have long treated social media as a channel for distribution, a place to push content and acquire attention. But consumers have reshaped the landscape far faster than legacy marketing […]
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Why creative risk-taking is essential for advertising success
In an era where brands battle relentlessly for every second of consumer attention, Veronica Moleele, CEO of Penquin, one of South Africa’s leading brand and communication agencies, is calling on marketers […]
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Innovation in incentives and loyalty
By Andrew Solomon, Marketing Director of the Achievement Awards Group Innovation has become one of the most frequently used – and least interrogated – words in business. In practice, it […]
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Who owns an AI’s “masterpiece”? – The South African reality
By Carla Dennehy, Partner at Webber Wentzel Artificial Intelligence (AI) and the way that it can be used is evolving at a rapid rate. Many South African businesses, including startups […]
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Your digital agency’s Shopify and Google Partner status is crucial to your success
TDMC (The Digital Media Collective) has attained both Shopify Plus Partner status and Google Premier Partner status, a dual accreditation that places it in rare company – it is one […]























