News

  • Sirince Jewellery portrays its chic brand image with a Z-CARD

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    Sirince Jewellery celebrates one year in the South African market in August.

  • Why beauty remains the best performing direct selling sector

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    The internet has changed the way women think about beauty and cosmetics but not, it seems, the value of personal face-to-face advice.

  • Look after your pregnant employees

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    Pregnant employees are strongly protected under South African law. There are in fact no fewer than six pieces of legislation that require employers to treat pregnant and post-pregnant employees with the greatest of care.

  • Yum Yum is Nuts about its New TVC

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    It is never easy to translate a technical process into fun and engaging content for consumers, but Yum Yum has managed to get it right. The specially designed three-phase-grinding process, which makes Yum Yum Peanut Butter so ‘Melts in your Mouth’ delicious, was recently brought to life in a fun and fantastical way in the brand’s new television commercial. By combining animation with a small cast of talented local actors, the advert’s producers were able to communicate the reason consumers favour the smooth and creamy taste of Yum Yum, and why it remains one of South Africa’s most loved peanut butter brands.

  • Movember and the Rise of the Metro Male

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    Movember is so much more than just ‘the only time it’s socially acceptable for men to sport sleazy upper-lip hair’.

  • To QR or not to QR ? Part 1 of a 2 Part Series

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    QR codes have become a familiar item to many of us.

  • Qhubeka and Nederburg launch First Bicycle Assembly Facility In The Western Cape

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    Nederburg, the exclusive premium wine partner of Team Dimension Data for Qhubeka, is working closely together with the non-profit organisation Qhubeka to establish the first bicycle assembly facility in the Western Cape, endorsed by the Western Cape Government.

  • IAB South Africa’s latest survey shows digital platforms are under-utilised

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    The top three reasons for saving and investing are for emergencies, retirement and children’s education.

  • 2017 PRISA National Conference

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    The Public Relations Institute of Southern Africa (PRISA) 2017 National Conference: 4-5 May 2017 at the Indaba Hotel, Fourways, Sandton, Gauteng.

  • 2018 Marketing trends to be or not to be in South Africa?

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    What are the 2018 marketing trends and… Are they hype or necessity? About two years ago I already found out that some things in South Africa are thought, however, not said out loud, I have done so anyway.

  • Reach students as they start the Uni new year

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    During university and college years, students are establishing their brand loyalty and spending habits which make this a competitive yet rewarding time to gain their custom.

  • Demand For Travel Security Advice Increases By Over 800 per cent

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    As global business travel continues to increase at a rapid pace, International SOS and Control Risks, the alliance that brings together two of the world’s leading medical and security specialists, has revealed insight into the importance of travel security support to the business traveller.

NEWS