News
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Service recovery – What customers want when things go wrong
By Liezel Jonkheid, Director and Founder of the Consumer Psychology Lab Even when your customers love you, your products, the services you offer or your staff, at some point you […]
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Orange Ink celebrates 20 years of PR
Orange Ink is celebrating an incredible milestone – 20 years of shaping public relations and communication strategies. For two decades, Orange Ink has been at the forefront of the ever-evolving […]
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Enhancing the e-commerce user experience in Africa – The proof is in the profit
By Rogan Jansen, Founding Partner and Creative Director at DashDigital According to Rand Merchant Bank, the value of e-commerce transactions in South Africa alone is projected to experience a staggering […]
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Dear digital marketers: Why you should be thinking pDOOH
By Remi du Preez, Managing Director at Polygon For some time now, online buyers haven’t had to do much hard work in convincing advertisers to direct a fair chunk of […]
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When it comes to business success – managing workflow, not people, is key
By Rochelle Roos, flow coach, trainer and co-founder of We Do Change Simply put, flow is the movement and delivery of customer value through a process. Not having a good […]
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Tractor’s power-backed DOOH solutions show advertisers light at the end of the loadshedding tunnel
Out of home media – specifically digital out of home (DOOH) media – has seen thousands of screens across the country go dark when loadshedding kicks in. In response, one […]
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Radisson Hotel Group unveils “Skip to Rewards” campaign to showcase benefits of new loyalty program
Radisson Hotel Group’s new loyalty campaign, “Skip to Rewards” addresses the typical challenges that customers face with traditional loyalty schemes. External and internal data suggest that two-thirds of members believe […]
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Embracing AI for more innovative loyalty programmes
The potential for artificial intelligence (AI) to reinvent traditional business processes cannot be ignored. Its ability to analyse large amounts of data at the scale and speed required of an […]























