News
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Ocean on 76 Collective acquires experiential marketing specialists, Digiworx
The Ocean on 76 Collective, led by Founder and CEO Prins Mhlanga, has announced the acquisition of Digiworx, an experiential marketing company. The Ocean on 76 Collective is thrilled to […]
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The impact of AI on designers and writers
Robert Marufu, Business Unit Lead: Design at Eclipse Communications With AI programs that can now seemingly do everything, you may find yourself asking: are designers and writers still necessary? To […]
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Team up for survival: Strategic partnerships and interagency collaboration in turbulent times
By Cindy Laufs, founder and CEO at Hustle Media In the fast-paced world of advertising, inter-agency collaboration and strategic partnerships have become critical components for agencies to succeed in turbulent […]
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Quantumflux Digital revolutionises digital marketing with AI-generated content strategy
Quantumflux Digital, a cutting-edge digital marketing agency, has announced the launch of its AI-generated content strategy service, a game-changer for businesses looking to optimise their online presence. Led by Founder […]
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DJ Fresh’s podcast welcomed with open arms
DJ Fresh’s podcast – WAW: What A Week – has been welcomed with open arms and is racking up pundits proving that the medium is very much alive and kicking […]
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KFC breaks the loop of basic breakfast with Trevor Noah
Chicken. It’s South Africa’s favourite protein and is eaten every day, at almost every meal. Every meal, that is, except for breakfast. For years, cereals, muffins, toast and croissants have […]
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South Africa’s potential copyright calamity
By Joshua Leroni, Candidate Attorney and Carla Collett, Partner at Webber Wentzel Copyright serves two broad functions in society. It reassures business and investors that the works they commission, licence […]
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Stirring night-time outdoor ads portray the harsh reality on children’s phone screens
Finland’s largest child welfare organisation published an outdoor ad campaign to remind parents and adults of the content children see when browsing their phones, especially at night. The campaign consisted […]
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Why LSM is giving way to SEM – How we live vs What we have
ProActive™, the dedicated activation agency of leading marketing and Out of Home media owner, Provantage, consistently gathers measured insight into consumer habits, economic segments and behaviours. LSM (Living Standards Measure) […]
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Tomorrow’s leading brands are busy writing the omnichannel rulebook
By Zak Haeri, Managing Director – South Africa, GfK South African brands have spoken about omnichannel customer experiences and engagements for years. Yet despite the massive growth of digital sales […]
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Digital Out of Home Advertising – The answer to a cookieless future?
Google’s announcement that third-party cookies will be phased out in 2023 has left many brands at a loose end. As no alternative identifiers to track individuals will be implemented in […]
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Then and now: Customer engagement for business growth in 2023
By Ross Sibbald, Commercial Director at Tilte In recent years, the shape of customer engagement has changed dramatically. Given the sheer number of touchpoints available to today’s customers and the […]
As artificial intelligence reshapes industries across the world, a recent World Economic Forum article highlights Advertisers are planning TV for a consumer that no longer exists
By Leslie Adams, Sales Director at Reach Africa Switch on the TV at home and Is African creativity the world’s most undervalued asset?
By Anthea Whitehead, Cape Town Campus Manager at AAA School of Advertising Africa does not BOO! Campus Media generates more than R25 million in alternative income for partner South African universities
A commercially proven partnership model developed by Campus Media, a South African business operating at Africa’s leading communications association announces landmark AU partnership for its 2026 Africa conference
The International Association of Business Communicators Africa Region (IABC Africa), Africa’s leading business communication association, Why great ideas don’t necessarily translate into great businesses
Entrepreneurs often believe that success starts with a great idea. It doesn’t. Ideas are plentiful. Basetsana Kumalo, Bryan Habana and more to speak at the MANCOSA Jacaranda FM Business Breakfast
Some of South Africa’s most respected business leaders, entrepreneurs and high-performance achievers will take to “This is madness”: The honest strategy behind Distrikt 9’s partnership with the Loeries
It’s a complex time to be in the creative business. So when independent creative agency The MediaShop strengthens leadership team
The MediaShop has announced the promotion of Jedd Cokayne from Business Unit Head to Deputy Uniting for purposeful action to alleviate homelessness in Johannesburg
