Tag: Personalised marketing
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Don’t miss the window of opportunity that opens before your customer knows they’re ready to buy from you
By Grant Lapping, Digital Executive at +OneX We operate in a cluttered media environment, where advertisers and programmatic platforms have turned targeted advertising into a science. In this competitive world, […]
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Investing in influence: why marketing ROI should focus less on the returns, and more on the investment
By Glenn Gillis, CEO at Sea Monster The average marketing exec in the industry today likely spends a fair amount of time weighing up the return on investment (ROI) for […]
As South Africa’s e-commerce landscape reached new heights during Black Friday 2025, TDMC (The Digital Is December South Africa’s new prime time?
By Leslie Adams, Sales Director at Reach Africa For years, the industry has repeated the Le Club Marketing Avis+ joins the African Marketing Confederation
Le Club Marketing Avis+, the pan-regional marketing community developed by PVRM (Plus Value Research and The secret to scaling business starts with you
How many times have we been told to work harder, grind longer and chase success? Nivea & inDrive power TikTok’s 2025 Sub-Saharan Africa Awards as Title Sponsors
Coca-Cola, Dis-Chem and PEP Stores come on board as Category Sponsors Proving the growth of Looking back to move forward – Lessons from 2025 and ambitions for 2026
By Ray Langa, Group Chief Executive of Leagas Delaney South Africa and Dark Arts Studio Instinctif Partners Africa completes management buyout and rebrands as Narrate
Instinctif Partners Africa announced the completion of a management buyout from the group and the Mike Abel wins the 2025 Financial Mail AdFocus Lifetime Achievement Award
The Up&Up Group’s Chairman and Founder, Mike Abel, has been awarded the Lifetime Achievement Award HOT 102.7FM celebrates the graduation of its 9th Radio Academy Class
HOT 102.7FM proudly celebrated the graduation of its 9th HOT Radio Academy class on Saturday, …
