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  • MRF’s MAPS™ data offers unparalleled insights into the consumer landscape

    The Marketing Research Foundation (MRF) and Plus94 Research announced the successful unveiling of the latest comprehensive MAPS™ (Marketing All Product Survey) dataset through a global webinar presented in partnership with […]

  • The latest MAPS data is available to subscribers

    The Marketing Research Foundation (MRF) has announced the release of the latest MAPS™ (Marketing All Product Survey) data, now accessible to its subscribers and their designated agencies. Spanning October 2022 […]

  • The latest strategic decision-making MAPS® data is now available

    The Marketing Research Foundation’s (MRF) latest iteration of MAPS (Marketing All Product Survey) data has been released. Interesting changes in consumer behaviour has come to light, especially over the past […]

  • MRF to release the latest MAPS™ data end of July 2023

    After February’s milestone release of MAPS (Marketing All Product Survey) data, the Marketing Research Foundation’s (MRF) has announced that the latest MAPS data will be released at the end of […]

  • MRF’s MAPS holds up under scrutiny

    According to auditors 3M3A, The Marketing Research Foundation’s (MRF) Marketing All Product Survey (MAPS) is of a “high standard”, healthy and in a good place. This is the result of […]

  • MRF’s MAPS on track

    The Marketing Research Foundation’s (MRF) release of data for the April 2021 to March 2022 MAPS fieldwork period will be released at the beginning of September 2022. ‘We’re pleased to […]

  • MAPS, even more data – all in one place

    The Marketing Research Foundation (MRF) recently presented the latest Marketing All Product Survey (MAPS) to its subscribers and the media. This release comprised the first full calendar year, January 2021 […]

  • An April update on the MRF and MAPS

    The first quarter at the Marketing Research Foundation (MRF) has been a busy period with a completed February release, while work continues on the upcoming May (full calendar year) release […]

  • A good year expected for the MRF and MAPS

    2022 is already in full swing for the Marketing Research Foundation (MRF). Four releases of MAPS (#marketingallproductsurvey) are planned for the year, with the earliest penned for this month, comprising […]

  • The Resurgence of Single Source Data

    After a few years of relying on individual media currencies provided by separate media owners because of the lack of an independent products and brands survey, single-source data is once […]

  • MAPS 9-month data released

    The Marketing Research Foundation (MRF) is pleased to announce that the next quarter’s Marketing All Product Survey (MAPS) data, fieldwork period of July 2020 to March 2021, is now available […]

  • MAPS 9-month data to be released later this month

    The Marketing Research Foundation (MRF) is pleased to announce its quarterly release of the Marketing All Product Survey (MAPS). The next release encompasses nine-month data (July 2020 to March 2021) […]