Tag: Striata
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Announcing expanded offering Striata South Africa rebrands to Tilte
Founded in a suburban Johannesburg garage in 1999, Striata rapidly grew to become a leader in the digital customer communications space. As technology has accelerated, however, so have the expectations […]
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New job roles to expect in 2022, and beyond
As we enter the third – and hopefully final – year of the Covid-19 pandemic, it’s worth pausing to reflect on the world prior to the virus. In 2019, while […]
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Most companies are getting customer experience wrong – here’s why
By Brent Haumann, Managing Director at Striata Every business knows (or should know) that in order to thrive in today’s competitive world, it has to provide a great customer experience. […]
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Seamless communication is key to CX: Here’s what it should look like
By Brent Haumann, Managing Director, Striata Today, most companies know that a great customer experience (CX) is their best hope of standing out from their competitors. Many are also aware […]
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Does marketing automation software solve my omnichannel communication requirements?
By Brent Haumann, Managing Director, Striata Most well-run organisations today understand that they need to communicate with their customers on the channel they’re most comfortable with at any given time. […]
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Great customer experiences don’t just happen, but they can be manufactured
By Brent Haumann, Managing Director, Striata At this point, most businesses understand the importance of customer experience. They know that providing a great customer experience can help their organisation stand […]
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What is an omnichannel customer engagement hub and why do I need it?
By Brent Haumann, Managing Director at Striata By now, most organisations know how important it is to engage with their customers on the right channel at the right time with […]
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The 6 superpowers of digital communication
By Brent Haumann, Managing Director, Striata Most companies understand the importance of constantly improving the customer experience. They’ve likely seen the research that shows how focusing on customer experience can […]
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Signs your digital maturity isn’t progressing and what to do about it
By Brent Haumann, Managing Director, Striata Innovation and agility. These are the characteristics of a business that have become crucial to not only its survival but its long-term success as […]
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6 Technologies that should be part of your future CCM strategy
By Brent Haumann, Managing Director, Striata Customer expectations are evolving faster today than ever before. That’s hardly surprising. In an always-on world where people have devices with them all the […]
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Insurers can bridge the relationship gap by focusing on digital customer communication
By Ross Sibbald, Commercial Director, Africa, Striata Traditional insurers have never faced as much competition for their customers’ attention as they do now. A whole litany of tech-centric startups are […]
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When it comes to customer communication, engagement is everything
In a world where customer experience is the number one differentiator between successful and unsuccessful companies, most organisational leaders realise how important it is. What many struggle with however, is […]
The Samsung Galaxy Content Creator Awards, sponsored by Samsung, are gearing up for an unforgettable Psychological safety is the workplace superpower we don’t talk about enough
This Mental Health Awareness Month, businesses are being encouraged to look beyond traditional workplace wellness Responsibility is not a constraint. It is a creative catalyst.
By Vaughan Croeser, VP: Marketing at The South African Breweries Responsible marketing is often framed VML South Africa takes two Golds, a Silver and a Bronze at Loeries Awards 2026
VML South Africa took home two Golds, a Silver and a Bronze for Vaseline at When every brand can produce more, judgement becomes the advantage
By Kwena Semenya, Senior Creative Strategist at Machine The easiest return to demonstrate on a Samsung Galaxy Content Creator Awards unveil final nominees ahead of this year’s ceremony
With just a few days to go until the country’s leading digital tastemakers gather under Is your media or marketing business the one AI recommends?
A year ago, AI assistants sent this business no visitors. Now they do. For media Sometimes we are saving lives, even though we work in advertising
There’s a meme that does the rounds on social every now again. A flight attendant Salesforce brings its elite Forward Deployed Engineer (FDE) program to South Africa for the first time
Salesforce announced it landed its first-ever Forward Deployed Engineer (FDE) partner training in South Africa, Jacaranda FM’s Good Morning Angels Golf Day raises R5.5 million for those in need
