Tag: Gaming
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Bravado Gaming eyes Middle East, Africa markets as next growth frontier
Premier multi-gaming organisation and lifestyle brand Bravado Gaming has announced its entry into the MEA gaming industry as part of its global expansion strategy aimed at consolidating its regional fanbase […]
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What makes serious games seriously good?
By Glenn Gillis, CEO at Sea Monster The term “serious game” may well read as an oxymoron – isn’t a game by its very nature meant to be fun and […]
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If you think online gaming “is just a game”, then you’re not part of The Matrix
By Riezkhah Allan, Media Strategist at The MediaShop With the disruptiveness of the Covid pandemic, we saw shifts across all human habits, with one in particular that stood out – […]
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Gaming as a new marketing platform
By Tasneem Cassim, Digital Strategist at Clockwork Gaming, including online gaming, as a hobby has seen incredible rapid growth over the last few years, with lockdown and COVID-19 just acting as […]
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Why businesses can no longer afford to ignore gaming in Africa
By Barry Louzada, Managing Director at Mettlestate Everybody has become a gamer. Ask anyone what games they started paying during lockdown and I’ll bet you they have an answer – […]
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Smyle Group acquires gaming events company NJ Live
The deal brings the specialist London-based events company into the Smyle Group of companies, offering growth opportunities and cross-pollination of ideas, skills and resources. Four times agency of the year […]
As artificial intelligence reshapes industries across the world, a recent World Economic Forum article highlights Advertisers are planning TV for a consumer that no longer exists
By Leslie Adams, Sales Director at Reach Africa Switch on the TV at home and Is African creativity the world’s most undervalued asset?
By Anthea Whitehead, Cape Town Campus Manager at AAA School of Advertising Africa does not BOO! Campus Media generates more than R25 million in alternative income for partner South African universities
A commercially proven partnership model developed by Campus Media, a South African business operating at Africa’s leading communications association announces landmark AU partnership for its 2026 Africa conference
The International Association of Business Communicators Africa Region (IABC Africa), Africa’s leading business communication association, Why great ideas don’t necessarily translate into great businesses
Entrepreneurs often believe that success starts with a great idea. It doesn’t. Ideas are plentiful. Basetsana Kumalo, Bryan Habana and more to speak at the MANCOSA Jacaranda FM Business Breakfast
Some of South Africa’s most respected business leaders, entrepreneurs and high-performance achievers will take to “This is madness”: The honest strategy behind Distrikt 9’s partnership with the Loeries
It’s a complex time to be in the creative business. So when independent creative agency The MediaShop strengthens leadership team
The MediaShop has announced the promotion of Jedd Cokayne from Business Unit Head to Deputy Uniting for purposeful action to alleviate homelessness in Johannesburg
