Tag: Eskimi
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South Africa stands out in ads targeting Gen Z
Gen Z is quickly becoming the largest and wealthiest generation, yet many brands still struggle or hesitate to engage them. This high-standard audience is shaping trends and spending power, but […]
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Eskimi in South Africa pioneers AI-powered contextual advertising with DeepContext
Eskimi, a global creative and media technology platform, has launched DeepContext – an AI-powered solution designed to help advertisers in South Africa and other countries build and activate client-specific brand […]
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Eskimi introduces novel awards to celebrate impact in programmatic advertising
Eskimi, a leading global media and creative AdTech platform, announced the launch of the Eskimi Impact Awards to celebrate bold achievements in programmatic advertising. This global initiative recognises agencies – […]
For over a decade, digital marketing has been defined by the pursuit of accountability. From Tropika celebrates South African creativity with Dr Esther Mahlangu-inspired murals and branded taxis
Following the highly anticipated launch of its new limited-edition Ginger Beer-flavoured dairy fruit mix, Tropika What we can learn from AI sceptics
By Linda Saunders, Country Manager & Snr. Director Solution Engineering Africa at Salesforce Across the The best PR advice might be: wait
By Lindiwe Mncube, Account Director at Tribeca PR PR has become very good at moving The emotional arc of rewards
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Most rewards programmes are judged Jacaranda FM’s Good Morning Angels raises over R2 million to give 23 South Africans the gift of sound this Mandela Day
In an extraordinary display of generosity and community spirit, Jacaranda FM’s Good Morning Angels has Should brands stay neutral in our divided world?
By Willem Steenkamp, senior writer and editor at Flow Communications Whether or not a brand Africa’s top marketing minds gather to shift the continent’s narrative
Africa’s leading Chief Marketing Officers are helping shape how societies see themselves, how countries present Regional airports reshape SA’s domestic aviation network
A wave of capital spending at regional airports across George, King Phalo International Airport, Upington Pick n Pay answers rugby’s biggest question in creative new Springbok campaign
