Tag: ecommerce
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South African business leaders believe that eCommerce is growing faster than they can adapt
A new report from Accenture reveals that 95% of South African leaders (vs 83% globally) think that eCommerce is growing faster than they can adapt, and are finding it costly […]
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Study shows more than 85% of surveyed South African shoppers say retailers need to get better at giving them the products, service and experience they want
South Africans surveyed form part of a study of over 30 000 global online consumers from 18 countries. The research, commissioned by Wunderman Thompson South Africa as part of Wunderman Thompson […]
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The changing consumer landscape: Shifts in customer behaviour and expectations
By Dori-Jo Bonner, Strategist, Striata Africa Almost every area of our lives has changed dramatically in the previous two years. And it’s no different when it comes to how we […]
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Why should social commerce be a strategy for success in 2022?
Consumer purchasing behaviour has changed, and as a result, businesses’ strategies for providing personalised customer experiences have shifted. With changing consumer buying behaviour, in-store and online purchasing experiences are merging, and […]
As artificial intelligence (AI) and the African Continental Free Trade Area (AfCFTA) reshape the marketing BRC confirms 1 January 2027 launch for Total Video Measurement
The Broadcast Research Council of South Africa (BRC) has confirmed that Total Video Measurement (TVM), Jacaranda FM reveals the Top 10 entrepreneurs in this year’s “Her Perfect Pitch” competition
Jacaranda FM has officially announced the Top 10 entrepreneurs selected for the latest edition of its …
By Shobana Sruthi Mohan, Enterprise Analyst at ManageEngine For the past two years, enterprise AI The era of “feel-good marketing”: Why positivity and purpose-driven storytelling is cutting through the noise
From rising living costs and global uncertainty to the relentless pace of the 24-hour news Community involvement cannot sit on the margins of a media business
By Dimakatso Manganyi, HR Manager and Corporate Social Investment Lead at Kaya 959 When more DOOH is rewriting the rules of game day
As fans take the action beyond the stands, digital out-of-home gives brands a way to Anthropic and Salesforce announce Claudeforce & Salesforce in Claude
Salesforce and Anthropic are announcing Claudeforce, an expanded strategic partnership bringing Claude’s intelligence and reasoning Why the best business strategy is nothing without a clear execution strategy
By Thuto Motsie CA (SA), CEO of Thamani When a company develops a business strategy Africa’s AI opportunity starts with infrastructure and independence
