Tag: Content creation
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The impact of AI on designers and writers
Robert Marufu, Business Unit Lead: Design at Eclipse Communications With AI programs that can now seemingly do everything, you may find yourself asking: are designers and writers still necessary? To […]
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Quantumflux Digital revolutionises digital marketing with AI-generated content strategy
Quantumflux Digital, a cutting-edge digital marketing agency, has announced the launch of its AI-generated content strategy service, a game-changer for businesses looking to optimise their online presence. Led by Founder […]
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A rapidly changing landscape
By Isla Prentis, Intelligence Lead at Tirisano Consulting It’s that time of the year (again) for us to dive through a mountain of data to comprehend how the overall media […]
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Marketing Indaba back at CTICC with its LIVE in-person marketing conference
It is time for marketers to take time out and gather to re-group, re-think, strategise, learn and re-connect at this year’s in-person Marketing Indaba in Cape Town. This popular marketing […]
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How should PR respond to creator-driven subscription platforms?
By Stuart Thomas, Lead Content Strategist, Irvine Partners There is a massive change happening in media that’s not getting anywhere near the amount of attention it deserves. No, I’m not […]
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Meet Carmen Murray Communications – a little offbeat, but always on point!
A new innovative data-driven content marketing business, Carmen Murray Communications, launched on Wednesday, 16 February, and is led by leading digital analyst and content strategist, Carmen Murray. Carmen Murray, a […]
As artificial intelligence (AI) and the African Continental Free Trade Area (AfCFTA) reshape the marketing BRC confirms 1 January 2027 launch for Total Video Measurement
The Broadcast Research Council of South Africa (BRC) has confirmed that Total Video Measurement (TVM), Jacaranda FM reveals the Top 10 entrepreneurs in this year’s “Her Perfect Pitch” competition
Jacaranda FM has officially announced the Top 10 entrepreneurs selected for the latest edition of its …
By Shobana Sruthi Mohan, Enterprise Analyst at ManageEngine For the past two years, enterprise AI The era of “feel-good marketing”: Why positivity and purpose-driven storytelling is cutting through the noise
From rising living costs and global uncertainty to the relentless pace of the 24-hour news Community involvement cannot sit on the margins of a media business
By Dimakatso Manganyi, HR Manager and Corporate Social Investment Lead at Kaya 959 When more DOOH is rewriting the rules of game day
As fans take the action beyond the stands, digital out-of-home gives brands a way to Anthropic and Salesforce announce Claudeforce & Salesforce in Claude
Salesforce and Anthropic are announcing Claudeforce, an expanded strategic partnership bringing Claude’s intelligence and reasoning Why the best business strategy is nothing without a clear execution strategy
By Thuto Motsie CA (SA), CEO of Thamani When a company develops a business strategy Africa’s AI opportunity starts with infrastructure and independence
