Tag: Branding
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Timothy Maurice Webster joins Podcast Party as Senior Partner
Podcast Party is proud to announce that Timothy Maurice Webster, a leading strategy specialist and bestselling author in the field of behavioural psychology, has joined the team as Senior Partner. […]
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Branding fuel stations: More than just pumps and prices
By Adrian Whines, Founder/Owner at BRAND DNA It’s a familiar sight: the glowing emblem of a petrol station beckoning weary travellers on a long stretch of road. For many, a […]
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Real-life experience the road to success for creative students
In a world where the creative industry is becoming ever more competitive, combined with a drastically changed landscape as a result of the advancement of technology, old ways of preparing […]
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Marketing Indaba back at CTICC with its LIVE in-person marketing conference
It is time for marketers to take time out and gather to re-group, re-think, strategise, learn and re-connect at this year’s in-person Marketing Indaba in Cape Town. This popular marketing […]
As artificial intelligence (AI) and the African Continental Free Trade Area (AfCFTA) reshape the marketing BRC confirms 1 January 2027 launch for Total Video Measurement
The Broadcast Research Council of South Africa (BRC) has confirmed that Total Video Measurement (TVM), Jacaranda FM reveals the Top 10 entrepreneurs in this year’s “Her Perfect Pitch” competition
Jacaranda FM has officially announced the Top 10 entrepreneurs selected for the latest edition of its …
By Shobana Sruthi Mohan, Enterprise Analyst at ManageEngine For the past two years, enterprise AI The era of “feel-good marketing”: Why positivity and purpose-driven storytelling is cutting through the noise
From rising living costs and global uncertainty to the relentless pace of the 24-hour news Community involvement cannot sit on the margins of a media business
By Dimakatso Manganyi, HR Manager and Corporate Social Investment Lead at Kaya 959 When more DOOH is rewriting the rules of game day
As fans take the action beyond the stands, digital out-of-home gives brands a way to Anthropic and Salesforce announce Claudeforce & Salesforce in Claude
Salesforce and Anthropic are announcing Claudeforce, an expanded strategic partnership bringing Claude’s intelligence and reasoning Why the best business strategy is nothing without a clear execution strategy
By Thuto Motsie CA (SA), CEO of Thamani When a company develops a business strategy Africa’s AI opportunity starts with infrastructure and independence
