Tag: Brand Finance Africa
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African brand values achieve growth by leveraging digital transformation
MTN retains its position as the most valuable brand in Africa MTN (brand value up 49% to US$4.0 billion) has retained the number one place on the ranking of the […]
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TikTok named world’s fastest-growing brand by Brand Finance Global 500 2022 Report
Tripling in brand value over the past year, TikTok has been named the world’s fastest-growing brand by a new report published today. With an astounding 215% growth, the entertainment app’s […]
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South African brands dominate ranking of Africa’s most valuable
South Africa dominates Brand Finance Africa 150 2021 ranking with 81 brands featuring which account for 73% of total brand value. Nigeria, with 17 brands, and Morocco with 10, are […]
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South Africa’s top 50 brands showcase resolve & resilience – total brand value stands at over R460 Billion
Strong brands carry wider South African economy through COVID-19 pandemic – overall brand value of top 50 down 2% year-on-year Top three sectors account for R247.2 billion of total brand […]
As artificial intelligence (AI) and the African Continental Free Trade Area (AfCFTA) reshape the marketing BRC confirms 1 January 2027 launch for Total Video Measurement
The Broadcast Research Council of South Africa (BRC) has confirmed that Total Video Measurement (TVM), Jacaranda FM reveals the Top 10 entrepreneurs in this year’s “Her Perfect Pitch” competition
Jacaranda FM has officially announced the Top 10 entrepreneurs selected for the latest edition of its …
By Shobana Sruthi Mohan, Enterprise Analyst at ManageEngine For the past two years, enterprise AI The era of “feel-good marketing”: Why positivity and purpose-driven storytelling is cutting through the noise
From rising living costs and global uncertainty to the relentless pace of the 24-hour news Community involvement cannot sit on the margins of a media business
By Dimakatso Manganyi, HR Manager and Corporate Social Investment Lead at Kaya 959 When more DOOH is rewriting the rules of game day
As fans take the action beyond the stands, digital out-of-home gives brands a way to Anthropic and Salesforce announce Claudeforce & Salesforce in Claude
Salesforce and Anthropic are announcing Claudeforce, an expanded strategic partnership bringing Claude’s intelligence and reasoning Why the best business strategy is nothing without a clear execution strategy
By Thuto Motsie CA (SA), CEO of Thamani When a company develops a business strategy Africa’s AI opportunity starts with infrastructure and independence
