Tag: Ad campaign
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The Cadbury LunchBar ad that’s making advertising fun again
VML South Africa recently dropped a 360 ad campaign for Cadbury LunchBar that has South Africans laughing and craving the sweet, nutty taste and ingredients of this iconic chocolate bar. […]
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Pffff another BURGER KING® campaign in France
To the question: “Do the French grumble often?” Our foreign friends answer, ‘Yes,’ at a rate of 93%*. What the hell do they know? While it’s true that sometimes we […]
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Think Creative Africa brings you a taste of the Soft Life with a new Flying Fish Seltzer campaign
Think Creative Africa was selected to create and implement a new campaign for Flying Fish Seltzer following a competitive three-way pitch facilitated by Filmer.tv. The integrated campaign will be executed […]
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MullenLowe SA promotes simple life with topical Weet-Bix campaign
Integrated marketing communications network, MullenLowe South Africa, has given local consumers something to think about. That’s with the unveiling of a TVC (television commercial) to drive awareness and sales of […]
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Camaieu prefers model roles to top-models
Camaieu is ready to be the favorite brand of French women once more. To manifest this vision, they asked their agency Buzzman to reshape their brand’s identity and develop a […]
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Cadbury Dairy Milk inspires a love of reading with new #InOurOwnWords campaign
‘A love of reading is sparked when children see themselves in stories and relate it to their lives, even more so when it is shared in their home language,’ says […]
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Laptops wreak havoc in new CleanMyMac campaign
Imagine if an attempt to save the Earth from a meteor was prevented by a bugging Mac. The new CleanMyMac campaign makes you wonder: when was the last time you […]
For over a decade, digital marketing has been defined by the pursuit of accountability. From Tropika celebrates South African creativity with Dr Esther Mahlangu-inspired murals and branded taxis
Following the highly anticipated launch of its new limited-edition Ginger Beer-flavoured dairy fruit mix, Tropika What we can learn from AI sceptics
By Linda Saunders, Country Manager & Snr. Director Solution Engineering Africa at Salesforce Across the The best PR advice might be: wait
By Lindiwe Mncube, Account Director at Tribeca PR PR has become very good at moving The emotional arc of rewards
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Most rewards programmes are judged Jacaranda FM’s Good Morning Angels raises over R2 million to give 23 South Africans the gift of sound this Mandela Day
In an extraordinary display of generosity and community spirit, Jacaranda FM’s Good Morning Angels has Should brands stay neutral in our divided world?
By Willem Steenkamp, senior writer and editor at Flow Communications Whether or not a brand Africa’s top marketing minds gather to shift the continent’s narrative
Africa’s leading Chief Marketing Officers are helping shape how societies see themselves, how countries present Regional airports reshape SA’s domestic aviation network
A wave of capital spending at regional airports across George, King Phalo International Airport, Upington Pick n Pay answers rugby’s biggest question in creative new Springbok campaign
