News
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W-Suite Friendsgiving celebrates gratitude
W-Suite held a Friendsgiving this month in October, whereby women from all walks of life came together to pay gratitude to their bonds of friendship and the importance of consistent […]
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Why online referrals are changing the marketing game, and how it benefits consumers
By Ernest North, co-founder of Naked, the AI-driven insurance platform The best-loved brands of the digital age—Netflix, Uber, Airbnb—have powered their growth by scaling positive word of mouth. More than […]
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The purchasing power of Generation Z and why businesses should take notice
Generation Z are today’s consumers and tomorrow’s business leaders. And while many businesses have focused their marketing and sales efforts on the Millennial market, the Gen Zers, as the new […]
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Think Creative Africa chosen as creative agency for Inspired Education Group
Through-the-line advertising agency Think Creative Africa has won the Inspired Education Group account following a multi-agency selection process. The agency stood head and shoulders above the rest and from September […]
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What is a digital experience platform and what does it mean for Africa?
By Ndagi Job Goshi, GM Liferay Africa Around the globe, companies have come to realise that the things most likely to set them apart from their competitors aren’t product or […]
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Ensuring that your cyber security is built for purpose
By Ralph Berndt, sales and marketing director at Syrex Implementing effective cybersecurity solutions today comes down to their practicality and ensuring the fundamentals are in place. Companies must identify the […]
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Managing mental health related issues in the workplace
By Dhevarsha Ramjettan, Nivaani Moodley, Siya Ngcamu and Shane Johnson from Webber Wentzel Managing mental health related issues in the workplace can be difficult. Employers should manage employees with mental […]
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Jameson breaks success stereotypes in the new Select Reserve campaign
Jameson, one of the world’s largest selling Irish whiskeys, which is owned by Pernod Ricard, a global luxury spirits company, has launched a new truly South African campaign for its […]
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Reimagining customer loyalty in a digital world
Most of a company’s business comes from existing customers. Keeping those customers loyal to the brand at a time when there are so many alternatives to choose from is something […]
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Disruptive behaviour can cost your career
The past year has been tough. People are struggling. Organisations are battling. And tensions are high. In July 2021 this boiling pot of frustration, stress and anxiety exploded, and South […]
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How can brands use NFTs to engage with South African consumers?
NFTs – nonfungible tokens – are going mainstream in markets like Japan, China and the United States where, according to a recent Harris Poll, 40% of US millennials are both […]
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In the digital economy, continual learning will be the cornerstone to success
By Richard Chambers, Area Vice President, Africa & MED at Salesforce Whether physically or online, the way we view education and learning has changed forever due to the COVID-19 pandemic. […]
By James Hughes, Business Coach at Grow Leaders are often too quick to blame the Provantage changes the question with Programmatic-Enabled Digital Place-Based Networks
Provantage’s launch of programmatic buying on Mall TV, the first of its Digital Place-Based Networks Why TVCs still matter in a hyper-digital world
In a world of scrolling feeds, six-second videos, personalised algorithms and audiences moving constantly between Menlyn Park Shopping Centre takes home 14 awards at 2026 SACSC Footprint Marketing Awards
Menlyn Park Shopping Centre has taken home 14 awards – including one Gold, nine Silver Why Kaya 959 backs the case for continued marketing investment
Every recession produces the same instinct: when budgets tighten, marketing is the first line cut. The real test of agentic AI is accountability, not autonomy
By Nicol Germishuis, vCIO at IPT When businesses talk to me about agentic AI, the Navigating the intersection of sanctions and international arbitration
By Trevor Versfeld (partner), Chandni Gopal (partner) and Katy Hindle (consultant) at Webber Wentzel It Employee engagement runs on an emotional contract
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Every employee signs a formal Why businesses must shift focus from printer price to total cost of ownership
When businesses invest in new technology, how much it costs is often the first question Naritive takes its Attention Intelligence Platform further with the launch of STUDIO
