News
-
Introducing FrontSeat: The future of shopping is here!
In an exciting development for e-commerce in South Africa, FrontSeat, a pioneering venture from the Nfinity Media Group in partnership with Live Shopping, is poised to unveil a series of […]
-
Is there value in influencers, particularly the hotel industry?
By Sam Nassimov, MD Premier Hotels & Resorts We recently marked the 10-year milestone of Instagram, a platform that has profoundly shaped and some might argue, even birthed the concept […]
-
The importance of design
By Simone Rossum, Executive Creative Director at SHIFT Why is design important? Because design improves the appearance and functionality of our world. Designing is easy: everything human-made around us has […]
-
The Carry1st VALZA Cup unveils major sponsors
South Africa is about to witness the ultimate synergy of gaming prowess and cutting-edge technology as three prominent sponsors, Predator Gaming, Quark by Clear Access and Gizzu, join hands with […]
-
If you want to capture your customers’ attention, advertise on the big screen
A person’s attention span while watching an advertisement on an average video platform is 2.5 seconds, according to attention technology research conducted by Lumen. What can your customers recall in […]
-
Grid Worldwide wins Medium Agency of the Year for the second year in a row
Every decade or so, the advertising and communications industry goes through a period of radical change and innovation. The most recent revolution? The rise of machines, astounding advancements and generative […]
-
From try lines to trend lines: Jockey® South Africa’s limited edition campaign scores big
Jockey® South Africa, the local arm of the internationally recognised underwear and clothing brand, has like our beloved Springboks also triumphed during the recent Rugby World Cup but in the […]
-
Cheers to marketing excellence as SAB wins 20 Assegai Awards
Winning an Assegai Award is a “mark of victory in integrated marketing excellence” according to the organisers of the event, with the ultimate goal of raising the bar for the […]
-
New Hollard CMO brings with her expertise in pan-African marketing
Hollard has appointed corporate marketing expert Hazel Chimhandamba as the Group’s new Chief Marketing Officer (CMO). ‘We are thrilled to have Hazel join us. She has extensive experience in leading […]
-
Epica Awards announces 2023 shortlist
The Epica Awards are delighted to announce the shortlisted entries for 2023. As agencies only enter their very best work, reaching the shortlist among so many potential winners is a […]
-
The power and pitfalls of generative AI a year after ChatGPT
By Claire Neilson, Head of Content at GinjaNinja Are you an AI optimist or a pessimist? Do you think AI will help humanity solve some of our biggest and most […]
-
Africa’s entertainment and media industry forecast to grow despite cost-of-living challenges
Since emerging from the grips of the COVID-19 pandemic, various industries across Africa have rebounded relatively well after having to undergo a process of reinvention. Across the continent, key multibillion […]
Heinz is bringing more than 150 years of heritage to South Africa with a Heinz Before you rewrite the strategy, check whether execution is the real problem
By James Hughes, Business Coach at Grow Leaders are often too quick to blame the Provantage changes the question with Programmatic-Enabled Digital Place-Based Networks
Provantage’s launch of programmatic buying on Mall TV, the first of its Digital Place-Based Networks Why TVCs still matter in a hyper-digital world
In a world of scrolling feeds, six-second videos, personalised algorithms and audiences moving constantly between Menlyn Park Shopping Centre takes home 14 awards at 2026 SACSC Footprint Marketing Awards
Menlyn Park Shopping Centre has taken home 14 awards – including one Gold, nine Silver Why Kaya 959 backs the case for continued marketing investment
Every recession produces the same instinct: when budgets tighten, marketing is the first line cut. The real test of agentic AI is accountability, not autonomy
By Nicol Germishuis, vCIO at IPT When businesses talk to me about agentic AI, the Navigating the intersection of sanctions and international arbitration
By Trevor Versfeld (partner), Chandni Gopal (partner) and Katy Hindle (consultant) at Webber Wentzel It Employee engagement runs on an emotional contract
By Lianne Booth, Strategic Projects Director at Achievement Awards Group Every employee signs a formal Why businesses must shift focus from printer price to total cost of ownership
