Sanlam again selects a Z-CARD to speak to students

Sanlam has again selected a PocketMedia Solutions’ Z-CARD to communicate with students about its Cobalt Solutions for Student Professionals, a portfolio of financial solutions that ensure that final year students and their parents have peace-of-mind.

Sanlam’s Cobalt for Solutions is designed for students in at least their fourth academic year of study, who are studying towards a professional occupation and are younger than 30 on their next birthday.
The Z-CARD, booked and designed by Sanlam’s agency Out of the Blue Creative Communication Solutions, is printed in English on one side and Afrikaans on the other.

‘The card forms part of Sanlam’s national Cobalt Solutions for Student Professionals marketing campaign, which highlights the importance of insurance cover for the soon-to-be professional as our solutions are specifically created for them,’ said Erna Wetzel, Brand Manager, Sanlam Professional Market.

The cards are distributed to students via talks and campus activations, as part of a campaign involving Financial Literacy, which is sponsored by the Sanlam Foundation.