A
ccording to Chris Clarke, COO of DigitasLBi,
‘Africa has huge social challenges and more
potential than anywhere else on earth. So-
cially conscious African businesses may well be the
future!’
One of the highlights of the 2015 Loeries Crea-
tive Week Durban is undoubtedly the DStv Seminar
of Creativity. The seminar brings together seven
global leaders in creativity that will share insights
on brand communication trends by interpreting the
topic ‘Creativity Adds’ from their own career per-
spective.
The Seminar’s panel includes an exciting group
of exceptional creative minds that have each made
an indelible mark on the creative industry. The list
of speakers include:
Chuck Porter, Partner/Chairman CP+B
Chuck Porter needs no introduction. His iconic
agency Crispen Porter & Bogusky is one of the most
awarded agencies in the world, with Advertising
Age naming it Agency of the Decade. This year
Porter will be inducted into the Advertising Hall of
Fame.
JJ Lee, CD Facebook Creative Workshop in
New York
Having been named one of America’s top 50
most influential designers, JJ Lee has worked
at big names like Google, Droga5, and Saatchi &
Saatchi. He’s a frequent contributor to the New York
Times, and his work has appeared in galleries and
museums around the world, as well as magazines
like Wired, and Time Magazine. Lee shares his
knowledge and experience with young creatives at
Parson School of Design and NYC’s School of Visual
Arts, where he has been teaching for the last ten
years. He is also an author of multiple books on
visual creativity.
Chris Clarke, CCO DigitasLBi
Chris Clarke has been a passionate advocate of
digital marketing ever since he stumbled into the
industry in the late ‘90s, working at agencies at the
forefront of the digital medium like Abel & Baker,
Wheel, Digitas UK, and LBi. Over the years Chris
has won awards from Cannes, D&AD and Webbys,
to name but a few, and still likes to get his hands
dirty and names Coca-Cola, Etihad, and Sony Xperia
as some of his clients. Chris is currently the CCO of
global marketing and technology agency DigitasLBi.
Ali Ali, Film Director
Acclaimed Egyptian director Ali Ali is one of
the most awarded directors in the world, with ac-
colades like a D&AD Yellow Pencil for Best Director,
a coveted black cube Best of Show at the New York
Art Directors Club, and more than six Cannes Lions
to his name, and his ‘Never Say No To Panda’ has
over 90 million views on YouTube. Before starting
his multi-award winning agency Elephant Cairo, Ali
cut his teeth at big-name agencies like Leo Burnett,
JWT, McCann Ericson, and DDB Berlin. He has done
work for brands like Coca-Cola, Vodafone, Google,
and Uber.
Stan Sthanunathan, SVP Consumer & Mar-
ket Insights Unilever
In the land of consumer and market insights,
Stan Sthanunathan is king. Starting his career in
advertising in India, Sthanunathan’s career has tak-
en him to North Africa, the Middle East and Asia.
Former VP of Marketing Strategy & Insights for
Coca-Cola worldwide, he is currently at the reigns
of Unilever’s Consumer & Market Insights function.
Sthanunathan also performs lecturing duties teach-
ing insights at MIT’s Sloan Business School, Yale,
and the University of Wisconsin.
Steve Vranakis, ECD Google Creative Lab
Steve Vranakis’ resume reads like a directory
of creative projects rather than a list of work ex-
perience. He has worked all over the world, won
awards from the most prestigious shows including
One Show, ADC, D&AD, Cannes, and the Clio’s, and
his work has featured in numerous publications
from WIRED to New York Times, Wall Street Jour-
nal, Creative Review, and Adage. During his current
tenure at Google, Vranakis’ projects include the
Chrome Web Lab, Jam with Chrome, Google Sci-
ence Fair, The World Wonders Project and the You-
Tube Space Lab Channel in partnership with NASA.
The DStv Seminar of Creativity is an incredible
opportunity for marketers, agencies and creatives
to learn invaluable lessons from these thought
leaders of the creative industry, and should be at
the top of your to-do list at the 2015 Loeries Crea-
tive Week Durban.
The DStv Seminar of Creativity will be held at
the Durban ICC on Friday, 14 August. Tickets are
available exclusively for the Seminar at R1320, or
as part of a Creative Week package.
Durban will be hosting the Loeries from the 10
– 16 August. Official events will take place at the
Durban ICC and along the Durban beachfront during
Loeries Creative Week. See the following link of a
detailed program
ies2015.aspx?link=festival_programme
The DStv Seminar of Creativity’s exciting line-up
