Tag: Youtube
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The influencer impact
The global influencer marketing industry is set to grow to an astonishing $22.2 billion by 2025. If anyone ever doubted its staying power, this figure makes it clear: influencer marketing […]
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The evolving face of TV
By Claire Herman, Media Operations Manager, The MediaShop Following the recent deaths of Betty White and Bob Saget, I was taken back to the “early days” of television, where we […]
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6 Technologies that should be part of your future CCM strategy
By Brent Haumann, Managing Director, Striata Customer expectations are evolving faster today than ever before. That’s hardly surprising. In an always-on world where people have devices with them all the […]
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DStv’s new YouTube show goes live with new faces and tasty content!
DStv is excited to introduce the hosts of its tasty new YouTube show #OhSnack!, which went live on Friday 4 June. The weekly live stream highlights the hottest content to […]
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HaveYouHeard delivers ‘first for Africa’ creator’s conference for YouTube at AMPD Studios
YouTube’s first-in-Africa creator’s conference, a pop-up held towards the end of last year at AMPD Studios in Johannesburg, was successfully curated and facilitated by HaveYouHeard, the communication agency specialising in […]
By Mateen Suliman Business Development Executive at midnight Every marketer today can repeat in their The metrics that drive successful loyalty programmes
By Frik van der Westhuizen, founding member of LoyaltyPlus In recent years, South African companies Getting value from customer feedback that is not always what it seems
By Liezel Jonkheid, Director and Founder of the Consumer Psychology Lab A friend recently shared Where can South African CEOs find growth amid geopolitical, trade, technology and workforce changes?
By Paul Calvey, Partner and Head of South Africa at Oliver Wyman Solving pressing business ExpoGuys launches industry-first sustainable stand grading system
In an era where sustainability has become a non-negotiable in business practices, ExpoGuys has taken European Marketing Confederation partners with African Marketing Confederation to drive global marketing innovation
The European Marketing Confederation (EMC) and the African Marketing Confederation (AMC) are joining forces to The BRC announces changes to the board and updates for 2025
The BRC has appointed Antonio Lee, Chief Operating Officer of eMedia Investments, as its new PRISA launches SMARTGEN: Shaping the future of public relations
At the end of 2024, The Public Relations Institute of Southern Africa (PRISA) proudly announced Tractor adds 8 new digital sites in key suburbs to its inventory arsenal
South Africa’s widely known out of home (OOH) and digital out of home (DOOH) media VML South Africa brings home the silverware from regional TikTok Ad Awards
