Tag: South Africa
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Amazon’s arrival: A double-edged sword for South African brands
The long-awaited launch of Amazon is a watershed moment for South African businesses, brimming with potential for increased market reach, brand elevation and credibility through association. The robust and streamlined logistics and […]
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South Africa’s global reputation surpasses expectation, but there is room for improvement
In an effort to assess South Africa’s global reputation in various key areas, Brand South Africa conducted extensive research on the perceptions that other countries have on South Africa. A […]
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South Africa’s economic future depends on these five uncomfortable truths
By Aunyana Moloisane, Managing Director of Optimi Workplace When it comes to youth capital, South Africa is rich with opportunity. We have a young population who are hungry for knowledge […]
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KFC Add Hope festive campaign exceeds expectations
In an extraordinary display of generosity and community spirit, South Africans have come together to make the Add Hope Festive campaign a resounding success. KFC originally hoped for a total […]
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South African Tourism ignites African wanderlust with an awe-inspiring brand campaign
Captivating stretches of unspoiled coastlines, rugged and remote wonders, lush forests, pristine beaches, thrill-seeking adventures, verdant hills, panoramic mountain views, charming small towns, warm hospitality and rich cultural heritage. South […]
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Using art and song to help solve South African plastic waste crisis
A pioneering scheme using street art, theatre and song aims to reduce open dumping and burning of waste as well as increase plastic recycling in Mpumalanga, South Africa. Uncontrolled plastic […]
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The spirit of collaboration continues to keep Play Your Part alive
It has been over a decade since the establishment of Brand South Africa’s Play Your Part initiative andit is stronger than ever. Since its inception, Play Your Part has been […]
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Pernod Ricard South Africa appoints Tribeca as its strategic communications partner
Pernod Ricard South Africa, part of the Pernod Ricard group that is a global leader in wine and spirits, has appointed Tribeca Public Relations as its strategic communications partner. This […]
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Play Your Part celebrates Africa’s rich culinary heritage
SA Celebs like TV personality Bonginkosi Dlamini and comedian Lesego Tlhabi were joined by VIP guests such as African enthusiast Adetunji Omo and UN Filmmaker Sara Chitambo came together this […]
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Rocket Boy – An inspiring South African Story
Inspiring stories have the power to ignite a flame of hope in our lives that lights up the future. They help us explain our shared experiences of perseverance, triumph and […]























