Tag: CX
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Local brands, big and small can celebrate excellence with SA Customer Experience Awards
The world-renowned Customer Experience Awards is launched in South Africa for the first time ever, giving local, home-grown brands an opportunity to be a part of a groundbreaking initiative set […]
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Seven key areas to refocus customer experience in 2024
By Liezel Jonkheid, Director and Founder of the Consumer Psychology Lab In today’s rapidly evolving market, customer experience (CX) is a battleground for companies vying to secure a competitive edge. […]
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Driving scalable growth through exceptional customer experience
By Andrew Bourne, Regional Manager at Zoho Most businesses have a common goal of expansion. However, in this fiercely competitive business landscape, mere linear growth may no longer suffice. Instead, […]
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Then and now: Customer engagement for business growth in 2023
By Ross Sibbald, Commercial Director at Tilte In recent years, the shape of customer engagement has changed dramatically. Given the sheer number of touchpoints available to today’s customers and the […]
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Designing memorable customer experiences
By Liezel Jonkheid, Director at The Consumer Psychology Lab There are iconic luxury brands that have mastered the art and science of designing extraordinary customer experiences. One of the best […]
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Announcing expanded offering Striata South Africa rebrands to Tilte
Founded in a suburban Johannesburg garage in 1999, Striata rapidly grew to become a leader in the digital customer communications space. As technology has accelerated, however, so have the expectations […]
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Are we losing the plot when it comes to customer service?
By Liezel Jonkheid, Director of the Consumer Psychology Lab The state of customer service is even worse than pre-Covid. That seems to be my experience, along with most people that […]
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Does your brand have its own distinctive Customer Experience DNA?
By Liezel Jonkheid, Director at the Consumer Psychology Lab Ever wondered how certain brands manage to create a distinct and consistent experience about them, no matter where, when or how […]
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Customer Experience: The competitive advantage for business today
By Estiaan van der Merwe, Principal Engagement Consultant at Decision Inc. Customer experience is critical for companies to differentiate themselves now more than ever. The rise of varying technologies has […]
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Global report: 45% of people have not felt true happiness for more than two years
88% of people are looking for new experiences to make them smile and laugh 91% of people prefer brands to be funny 72% would choose a brand that uses humour […]
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How digital experiences can help you grow your consumer base
By Greg Gatherer, Account Manager at Liferay Africa Most organisations today understand that customer experience is vital to both their survival and growth. They probably would’ve read that research has […]
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Hybrid workforce: Closing the gap between customer expectations and delivery
Written by Paula Sartini, founder and CEO at BrandQuantum International The Covid-19 pandemic accelerated the workplace forward by several years, giving employees a taste of remote working and proving to […]























