Tag: Creativity
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TikTok’s #DiscoverYourself campaign takes users on a journey of creativity and self-discovery
Every search on TikTok, the leading short-form video platform, brings users closer to their true selves, opening doors to new interests and ultimately, unique identities. This journey of self-discovery is […]
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Brave Group welcomes Gareth Lessing as Executive Creative Director at House of Brave agency
The Brave Group is proud to announce the appointment of Gareth Lessing as its new Executive Creative Director (ECD) at its House of Brave full-service agency – a strategic move […]
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Full Circle 2024: New heights of creativity and courage
The Creative Circle, an advertising industry NPO has announced the dates for their annual Full Circle events in partnership with Ster Kinekor, official representative of Cannes Lions. Newly elected Chair […]
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Ensuring ethics and creativity in AI-driven PR
By Mbali Khumalo, account manager, Tribeca Public Relations Public relations has always been and continues to be a competitive, fast-evolving industry. With all rapid-pace professions, staying ahead of the curve […]
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Judges for 2024 Effie Awards South Africa announced
The Association for Communication and Advertising (ACA) and Effie South Africa are delighted to announce the Jury for the 2024 Effie Awards. This respected panel of experts is tasked with […]
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The evolution of digital agencies: From creative-led to technology-driven strategies
By Grant Lapping, digital executive at +OneX Digital transformation remains a top-of-agenda item for most brands and agencies in South Africa. But even though organisations understand the burning urgency of […]
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SA Podcast & Music Festival to unleash media powerhouses
Get ready for an electrifying celebration at the SA Podcast & Music Festival, where industry titans in podcasting and music are set to converge under one dynamic roof. Hosted during […]
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SASKO celebrates Freedom Day with a half brown/half white limited-edition “Freedom” loaf
This Freedom Day, SASKO, a PepsiCo South Africa brand ignited a national conversation about creativity, freedom and self-expression with its limited-edition Freedom loaf. The social media stunt was intended to […]
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BIC Art Master Africa is back in its sixth edition
BIC, a world leader in stationery, lighters and shavers, has announced the kick-off of its flagship art competition. In its sixth edition, Art Master Africa calls on creatives across the […]
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Beyond viral: The new era of influence
Late one evening, in the dim glow of a single desk lamp, a marketing manager at a burgeoning brand discovers a mention on Instagram. It’s from an influencer, someone not […]
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TikTok Ad Awards: South African brands and agencies called on to showcase creative excellence on the platform
In an exciting opportunity for South African creatives, TikTok is proud to announce the launch of the first-ever TikTok Ad Awards in the METAP region. The awards program is designed […]
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Unveiling “Talking in Creative Circles”: the official Creative Circle podcast launch
The Creative Circle NPO has announced the launch of its official podcast “Talking in Creative Circles”. Produced in partnership with Kagiso Radio Media, the podcast features conversations with a diverse […]
Grocery and FMCG ecommerce represents a massive growth opportunity for South African retailers, at a South Africa becoming a high-risk territory for collaboration, warns DGSA
The Directors Guild of South Africa (DGSA) has expressed concern over U.S. President Donald Trump’s Salesforce redefines business intelligence with Tableau Next
Organisations today face a data paradox: they need to make fast, intelligent decisions but are Understanding South Africa’s payroll legislation
Managing payroll isn’t just about paying salaries; it’s a legal minefield that can cost your Innovation is not a department, it’s a demand
Innovation is not an award category, it is not a brainstorm and it is not Navigating the future of advertising: Consumers, AI and what is next
South Africa’s digital advertising market is set to hit $816 million by 2026 (Statista), creating Airtel Africa appoints Publicis Groupe Africa as integrated marketing partner across 12 markets
Following an extensive pitch process, Airtel Africa has appointed Publicis Groupe Africa as its integrated Financial Times names local radio station an African growth leader
Johannesburg-based radio station, HOT 102.7FM, has been ranked among the continent’s top-performing businesses in the Qatar Airways breaks new ground with first-ever game competition, enabled by Starlink connectivity
Qatar Airways has set a new benchmark with the launch of a pioneering e-sports competition, Cadbury Lunch Bar’s 60-year celebration gift uncovered
