Tag: Business strategy
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Is your business strategy optimised for AI and skills?
Zuko Mdwaba, Salesforce Area VP / Africa Executive & South Africa Country Leader The rapid acceleration of artificial intelligence (AI), data and CRM innovations presents one of history’s most profound […]
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TBWA\Hunt Lascaris sets a new course with appointment of Carl Willoughby as CCO
TBWA\Hunt Lascaris has appointed creative powerhouse, Carl Willoughby, as the Chief Creative Officer to lead the agency into its next 40 years as a leading advertising agency out of Africa. […]
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Ad Dynamo by Aleph appoints Carl Jordan Regional Sales Director, Sub Saharan Africa
Ad Dynamo by Aleph, a subsidiary of Aleph Group, Inc. has appointed Carl Jordan to the position of Regional Sales Director. Jordan will be in charge of Ad Dynamo by […]
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Six ways to shape lasting change for 2023 and beyond
By Mariet Visser, coach, trainer and co-founder of We Do Change In a corporate environment, creating lasting change is crucial if managers want to maintain sustainable growth. Lasting change is […]
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Tractor appoints Mali Motsumi-Garrido as its new Sales Director
One of South Africa’s leading independent media owners, Tractor Media Holdings, has appointed Mali Motsumi-Garrido as its new Sales Director, effective 1 March 2023. Motsumi-Garrido, who holds a degree in […]
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Provantage evolves into an integrated media and marketing powerhouse
Since its inception in 2003, Provantage Media Group has grown exponentially, establishing itself as one of the top Out of Home Media specialist companies in Africa. In a fast-moving, fluid […]
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Significant Director appointments at Bateleur Brand Planning
Market research agency Bateleur Brand Planning recently announced the appointment of Kim-Lee de Vries to Director of Operations and Michellé Steyn to Sales and Marketing Director. Both have been with […]
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3 strategies to make your brand stand out from the competition
By Linda Saunders, Head of Solution Engineering at Salesforce South Africa Consumers’ expectations of online interactions with brands are changing as they spend more time online and adjust to digital […]
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The 10-year plan: How businesses can ensure their relevance in a decade’s time
The disruption caused by the Covid-19 pandemic has raised many questions and resulted in countless articles about business relevance, resilience, purpose and longevity. Uncertainty is the only certainty, and what […]
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Hold off on the spring clean, there’s a new Boom coming!
While 2021 was a challenging year for most in the marketing services industries, some – like Boomtown – marked it down as a year of exceptional achievement, notching up milestones […]
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New job roles to expect in 2022, and beyond
As we enter the third – and hopefully final – year of the Covid-19 pandemic, it’s worth pausing to reflect on the world prior to the virus. In 2019, while […]
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Important factors to consider while building a business intelligence programme for your organisation
By Hyther Nizam, President – MEA at Zoho Corp. With digital transformation picking up faster than ever before in the business landscape, most organisations today employ a mix of business […]
TikTok just announced the winners of its inaugural regional Ad Awards for the Middle East, BURGER KING® France and KFC® France sign the collaboration of the century
From November 27 to December 16, the two brands have decided to set aside their AI steers the cyber week shopping cart to $61 billion in sales
Salesforce reports that cyber week is expected to drive $311 billion in global sales as From TV to mobile: The new form of entertainment
With South African audiences increasingly turning to digital channels, a new era of entertainment is How business is using technology to create personalised Gen Z brand loyalty
Gen Zs in South Africa are the most entrepreneurial of all the generations and with Power of incentive travel in corporate rewards strategy is unmatched
By Angela Zaroozny and Sharon Field, Group & Incentive Travel Managers at Achievement Awards Group The hyper-personalisation revolution in customer care
By Xander Barnard, Managing Director of The Messenger Network The customer service landscape is transforming, South Africa’s BPO sector is country’s fastest growing export
By Clinton Cohen, CEO of iContact BPO As South Africa continues to rank in the Ho ho holiday spend: Here’s how to maximise your festive campaigns with OOH
The festive season has officially arrived – and South Africans are set to spend. According Finnish creative agency kicks open the industry’s door to young people of underrepresented backgrounds
